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What's newlatest: 4.1.172

Sellhelm keeps getting better.

Every 4.x update is included in your licence and appears in your account. Here is what each release brought.

Version 4.1.172

October 2026 · The program is now locked to a live licence

Changed

  • Sellhelm’s own code is now encrypted. It cannot be read or run without a key that our website gives only to a live licence, made for your computer, so a copied folder, a shared key or an edited file does not run.
  • The key is renewed quietly in the background about every half hour while Sellhelm is open. If a licence is cancelled (a refund, a lost dispute, or a free account that ended) the next renewal is refused and the program stops.
  • Sellhelm keeps running through a short loss of connection. It needs to reach our website at least every 14 days (every 2 days for a free account). If it cannot, it stops and asks you to connect to the internet.
  • The first start after this update needs an internet connection, to fetch the key for this version. Your data, settings and licence are untouched.

Version 4.1.171

October 2026 · Problems are now told to you, not hidden

Fixed

  • If eBay stops accepting Sellhelm’s sign-in (you changed your eBay password, or eBay ended it), the Overview now says so in plain words and tells you to connect eBay again. Before, prices and stock quietly stopped updating while everything looked fine.
  • A check that fails or stops itself is now tried again within minutes, not after a whole interval. Before, one bad moment (the computer waking up before the internet, a shop blinking) could leave your listings unchecked for four to six hours.
  • If many products look out of stock at once, Sellhelm still holds those changes back in case a supplier’s page has changed, but it now tells you on the Overview and with a notice, instead of leaving it unsaid.
  • A sale that Sellhelm could not re-check with the supplier now tells you to look at the order, instead of being dropped without a word.
  • An update that cannot be saved because the disk is full now says so straight away, instead of sitting on "Downloading" until you restart. A blocked installer is reported too.
  • If Windows is slow to give Sellhelm this computer’s ID (a virus checker, for example), Sellhelm now uses the one it remembers instead of locking you out and freezing the panel.
  • A failed update step can no longer make Sellhelm put your data aside and go back to an old backup. Only a genuinely damaged data file does that.
  • If the daily backup cannot be taken, the Overview now tells you.
  • The access eBay gives Sellhelm is now tied to the shop it was made for, so it can never be used for a different one.

Changed

  • The Help section now says where to send the support report.

Version 4.1.170

October 2026 · The live board shows prices in your own currency

Fixed

  • The list of products just read on the live board now shows prices in the right currency for your market. Everything else on the board, and the faster Amazon reading, already worked the same in every country.

Version 4.1.169

October 2026 · One Chrome reads at a time, and long lists finish sooner

Fixed

  • If the Sellhelm extension is in more than one Chrome profile on the same computer, only one of them now reads your pages at a time. Before, a second profile joined in, opened a second live board and read the same pages again, which doubled the load on the shops and made Amazon slow Chrome down sooner. The others stay quiet and take over by themselves within about 45 seconds if the first one stops.
  • A product page that is really another product (Amazon sending an old address to a different item) is now given up on the second time it says so, instead of being tried five times over an hour and a half. The rest of a long list reaches its end much sooner.
  • When Amazon asks Chrome to slow down, Sellhelm now remembers the slower pace and the rest even if Chrome restarts the extension, a reload or an update happens in the middle. Before, every restart forgot it, went straight back to the quick pace and was challenged again at once.

Version 4.1.168

October 2026 · Amazon reading no longer drops to a crawl

Fixed

  • If the tab Chrome fetches Amazon pages from is closed, or goes missing when Chrome restarts the extension, Sellhelm now makes a new one and carries on at full speed. Before, the fast reading could stop for good in that case and the rest of a long list was left to the slow one-page-at-a-time reading, which takes hours.
  • The fast reading is now restarted automatically if it ever ends while Amazon pages are still waiting, instead of being left off for the rest of the run.
  • Pages that Chrome could not fetch at that moment no longer crowd out the pages behind them, so a long list always keeps moving.

Changed

  • Amazon is now read at a steady pace of about 40 pages a minute instead of as fast as possible. In a test of 5,000 Amazon products, the old full-speed setting made Amazon ask Chrome to slow down after about 4,000 pages in an hour, and each pause cost far more time than the speed had saved. If Amazon still pushes back, Sellhelm steps down, rests for a few minutes and carries on by itself.

Version 4.1.167

October 2026 · The live board stays up, and Chrome copes when Amazon pushes back

New

  • The live board now stays open for as long as Chrome has anything to read. Sellhelm checks that it is on screen every few seconds, and if it has gone it opens it again at once. It also copes when Chrome restarts the extension in the background: the board is found again and nothing is left stranded behind it.
  • The board comes up straight away when Chrome starts or the extension is reloaded, if a check is running or pages are waiting, instead of waiting for the next timer.
  • The automatic check that runs by itself is now shown on the board in the same way as a Sync you press: progress, time left, every shop, what has just been read and what is next. While Chrome is reading on its own, the board now shows the products just read and the ones coming next as well.

Changed

  • When Amazon asks Chrome to slow down, Sellhelm now steps down through gentler speeds, rests for a short while, and carries on by itself, stepping back up after a long clean stretch. Before, it stopped for half an hour and then crawled. A very long list now keeps moving at the fastest pace Amazon will accept.
  • The board says so plainly when this happens: which shop asked, how long Sellhelm is resting, and that nothing is wrong.

Version 4.1.166

October 2026 · The live board keeps honest time

Fixed

  • The time so far on the live board keeps running for as long as Chrome is still reading, instead of stopping when the first part of the check ended.
  • While Chrome still has most of the pages to read, the board now says Chrome is reading your products and gives a time left worked out from the real pace. It says nearly finished only when it nearly is.
  • The board only names a shop as refusing Chrome when that shop really did. A few pages that simply had no price are counted as will be retried, without blaming anyone.

Version 4.1.165

October 2026 · A live board that tells the truth, and Chrome that reads everything it is given

New

  • The live board opens whenever Chrome has pages to read: when you press Sync with eBay, when the automatic check runs, or when pages are simply waiting. It is the first tab of its own window, and every page Chrome reads opens as a tab behind it, so you only ever see the board.
  • The board fits on one screen at any window size, with nothing hidden and nothing to scroll. It shows how far the check has got, how long is left, every shop with its own bar, the products that have just been read with the price and stock that were found, and the products coming next.
  • Every figure on the board is counted from what has really been saved: a product only counts as read once a price or stock level has been read and stored for it. Pages still waiting for Chrome, pages that could not be read and pages parked for a retry are shown separately and never counted as read. The board says it is finished only when everything is.
  • When the board finishes it tells you what was found and sent: how many products were read, how many changes went to eBay, how many were out of stock and set to zero, how many were held back for your attention, and how many could not be read.

Changed

  • Chrome now reads the shops it has been handed straight through to the end, a few shops at a time and never two pages of the same shop together, alongside the faster reading of Amazon. Before, it read a few pages and then waited for the next scheduled turn, so a long list could sit for hours.
  • A shop that refuses a page Chrome has opened is now read by fetching its pages from inside a tab on its own site, the way Amazon already is. If a shop pushes back, Chrome slows down for it, stops asking for a while, and the board says which shop and why. Nothing is hit again and again.
  • A product page with several options (colours or sizes) whose address does not say which one it is can never give one price. It is now reported straight away as could not be read, with the reason, instead of waiting and being retried.

Fixed

  • A product that is sold out at its shop and has never been read before now goes to zero on eBay.
  • The first reading of a product by Chrome is sent to eBay within minutes instead of waiting for the next check.
  • The Sync with eBay button now keeps counting for as long as Chrome is reading, however many pages, instead of giving up after ten minutes.

Version 4.1.164

October 2026 · A live board for every check, with the reading kept out of your way

New

  • Sellhelm now opens a live board when a Sync starts, and for the automatic check too. It shows how far the check has got, how long is left, which shops are being read now, which are next and which are finished. It stays at the front, closes itself when everything is done, and says plainly if something stopped and why.
  • Chrome now reads your shops in the background. The board is the first tab of the window, and every page is read in a tab behind it, so there are no windows opening and closing while you work.

Fixed

  • Pressing Sync now starts Chrome reading straight away, so the board is on screen from the first moment, and shops that need Chrome are read while the Sync is still working, so a mixed catalogue finishes sooner.
  • The update banner and the Update button now show the download and install progress by themselves, even when the update was started from somewhere else. Before, the page had to be refreshed to see it.

Version 4.1.163

October 2026 · A live board while Sync works, and out-of-stock products set to zero

New

  • While a Sync reads your Amazon products, the Chrome tab it uses now stays open for the whole Sync and shows a live board: overall progress, then every shop with its own bar, the shop being read highlighted, and how many pages Chrome still has left.
  • The Sync with eBay button now names the shop it is working on, and counts up all the time instead of in jumps of a hundred.

Fixed

  • A product that is sold out at its shop and has never been read before now goes to zero on eBay. Before, it was left showing stock because there was no earlier price to go on.
  • The first reading of a product by Chrome is now sent to eBay within minutes instead of waiting for the next scheduled check.
  • The Sync button no longer gives up after ten minutes on a very large catalogue; it keeps counting until Chrome has read everything.
  • An answer from eBay with no price in it is no longer taken to mean a price of nought.

Version 4.1.162

October 2026 · Big Amazon catalogues are read through Chrome from the first batch

Fixed

  • When you press Sync with eBay on a large catalogue, the Amazon products are now handed to Chrome straight away. Before, each batch of a hundred was judged on its own size, so a big catalogue could be read one page at a time by the program, which is far slower.

Changed

  • The Amazon tab that Chrome opens while it reads your products now says what it is doing, with a live count of how many are read and how many are left, instead of showing a plain text page.

Version 4.1.161

October 2026 · Sync with eBay shows how many shop pages are left

Changed

  • When Sync with eBay hands shop pages to Chrome to read, the button now counts down how many are left (for example “Chrome is reading shop pages: 3,200 of 5,000 left”) instead of just saying it is asking your browser.

Version 4.1.160

October 2026 · Sync with eBay now does your whole catalogue, sending as it goes

New

  • Sync with eBay now works through your whole catalogue, however many listings you have, and starts the moment you press it, whatever the automatic check is doing. It checks your suppliers in batches and sends each batch’s changes to eBay straight away, so the first changes reach eBay in minutes, not at the end.
  • The Sync button shows how far it has got (for example “Updating 1,200 of 5,000”) and keeps going in the background, even if you reload the page.
  • If an automatic check is already running when you press Sync, it is asked to wrap up and Sync takes over. While a Sync is running the automatic check is skipped, and its countdown starts again once the Sync is done.
  • A Check for updates button now sits at the top of every page, beside Sync with eBay. It turns amber and says Update available when a new version is ready, and takes you to what it adds or fixes.

Changed

  • A Sync stops by itself, and says so, if far more products than usual go out of stock or several batches in a row cannot be read, instead of carrying on.
  • The line that said which version you have, at the top of the Overview, has been replaced by the update button.

Fixed

  • Amazon pages for one colour or size of a product are now accepted when your Chrome reads them. Before, some were wrongly refused as “not this product”, so those listings were never updated.
  • When Sync has pages still being read in the background by your Chrome, it now says so and tells you they go to eBay by themselves, instead of asking you to press Sync again.

Version 4.1.159

October 2026 · A Check for updates button beside Sync with eBay

New

  • A Check for updates button now sits at the top of every page, beside Sync with eBay. It turns amber and says Update available when a new version is ready, and takes you to what it adds or fixes.

Changed

  • The line that said which version you have, at the top of the Overview, has been replaced by that button.

Version 4.1.158

October 2026 · The Overview shows your version, with a Check for updates button

New

  • The top of the Overview now always shows which version of Sellhelm you have and whether it is the latest, with a Check for updates button. Before, nothing appeared there until an update was ready.

Version 4.1.157

October 2026 · Updates from inside Sellhelm, sales noticed at once, and checks you can trust

New

  • Updates without the hassle: when a new version is ready, a notice at the very top of the Overview says so, lists what it adds or fixes, and installs it with one button. Your products, orders and settings are kept.
  • A sale is noticed within ten minutes. The moment one of your listings sells, Sellhelm reads that product at its supplier again, sends any stock or price change to eBay, and tells you straight away if the supplier has run out.
  • Pages that need your Chrome are no longer left waiting: when automatic checking has pages only Chrome can read and Chrome is closed, Sellhelm opens it (minimised) by itself.
  • The Overview now tells you when something is out of date: listings that have not been read from their supplier for too long, a check that is overdue, or a check that could not finish, instead of saying all is well.
  • Buyer accounts: add AliExpress accounts beside your Amazon ones, each in a Chrome profile of its own. Sellhelm takes the item to AliExpress’s order page, sets the quantity, enters the buyer’s delivery address (or picks it if it is already saved), checks the address, quantity and total, and then stops for you to press pay, or buys it completely if you have chosen that. Try a practice order works for AliExpress too.
  • New listings from AliExpress products that show “Max. N pcs/shopper” now carry eBay’s own limit per buyer, so a buyer cannot order more in one go than the shop will sell to one account.

Changed

  • Automatic checking is on from the start, and it sends the changes it finds to eBay, so prices and stock follow your suppliers without pressing anything. The safety limits stay: a price move over 25% is held for you to check, and nothing is sent if too many supplier pages could not be read.
  • Big catalogues: each check may now send up to a quarter of your listings in one go (it was 100), stock-outs first, then price rises. A sudden run of stock-outs is held for you to look at sooner on a large catalogue.
  • Prime and gift settings now appear only on the Amazon tab of Buyer accounts, where they apply.

Fixed

  • An Amazon item that sells out is now recorded as out of stock. Before, Amazon’s sold-out page has no price, so it was reported as unreadable and the listing stayed on sale.
  • An occasional “prove you are a person” page from Amazon no longer sends your whole catalogue to Chrome: only that product waits, and the rest carry on being read.
  • A check that was due while the computer slept now runs when it wakes, instead of hours later.
  • A reading handed over by Chrome that shows an item going out of stock, or its cost moving, now reaches eBay within a couple of minutes instead of waiting for the next scheduled check.
  • A practice order that stopped no longer shows as an order that needs you, and a stopped order can be dismissed from Buyer accounts.
  • The Overview, Buyer accounts and Tracking pages no longer flash every few seconds: they redraw only when something has changed.

Version 4.1.156

October 2026 · Automatic ordering notices a sale within minutes

New

  • Buyer accounts: with “Start an order by itself when a sale comes in” switched on, Sellhelm now reads your new eBay orders every five minutes, so a sale is queued and handed to a buyer account within minutes. Before, a sale was only noticed when the scheduled eBay check ran, which can be hours apart, or never when monitoring was off.

Changed

  • The status list at the bottom of Buyer accounts has been removed. The two things worth knowing now sit where they matter: a note under Try a practice order, and a hint beside adding the Sellhelm extension to an account.

Version 4.1.155

October 2026 · Colour palettes: calm, flat and professional

New

  • Appearance: choose how Sellhelm looks from 14 colour palettes, seven light and seven dark, from the palette button beside the light and dark switch or from Settings. Most are flat, solid-colour designs in greys, navy and blues. Classic and Midnight keep the original gradients, and a Flat or Gradient switch changes any palette.
  • The sun and moon switch now flips between your favourite light palette and your favourite dark one, and Match my device follows your computer’s own light or dark setting.

Fixed

  • Account badges and the line under the top bar used to stay magenta or purple whatever you chose. They now follow the palette: your first account takes the theme colour, and others are teal, indigo or green.

Version 4.1.154

October 2026 · Spreadsheets from any country, clearer messages

Fixed

  • eBay messages that eBay sends as a whole web page now read as plain words. Some arrived with the page code showing (“<!DOCTYPE html>”) and bullets shown as “&bull;”; both are gone.
  • Import supplier links now reads spreadsheets saved with semicolons or tabs between the columns, which is how Excel saves CSV files in many countries. Before, every row was wrongly marked as not usable. Excel’s “Unicode Text” files are read too.
  • Import supplier links no longer quietly deletes a space from inside a web address, which could store a link that did not work; it now tells you which row has the space. Item numbers written with commas (123,456,789,012) are accepted.
  • The Undo button after an import only appears when there is something saved to undo.
  • When Sellhelm cannot reach the internet or eBay, you now see a plain sentence telling you what to check, instead of technical words such as “fetch failed”.

Version 4.1.153

October 2026 · Centre the header of your listings

New

  • Templates → Your shop has a “Centre the header” tick box. It puts the tile or logo and the shop name in the middle of the top bar, with the delivery note underneath, on every listing built from then on.

Version 4.1.152

October 2026 · A full check-over: eBay messages, safer account switching, clearer screens

Fixed

  • eBay messages that arrive as whole web pages (privacy notices, newsletters) now read as plain words instead of showing their style codes.
  • Switching to another eBay account while drafts are still being listed is now refused until the batch is finished, so no listing can land on the wrong shop.
  • Import supplier links: when a link is replaced, the shop’s name on the product now follows it, so pricing and delivery costs use the right shop. Two imports started in the same second keep separate undo records.
  • Bringing data back from an export now keeps the saved costs and prices of the products it adds. A product saved under a different letter case now saves instead of doing nothing, and a backup taken straight after switching account no longer fails.
  • The Seller hub no longer says “All clear” when eBay could not be read; it says it could not check. Reference codes on drafts are limited to eBay’s 50 characters, and a lowest price above the highest price is refused.

Version 4.1.151

October 2026 · Import supplier links from a spreadsheet

New

  • Products now has an “Import supplier links” button. Choose a CSV with an eBay item number column and a supplier address column, and Sellhelm fills in the supplier link on products you already have. Nothing is added or sent to eBay, and prices, stock and watching are not touched.
  • You choose how it behaves: keep or replace links a product already has, what to do with an item that appears twice, whether one link may be used on two products, and whether the shop’s name is filled in. The careful choice is the default for each.
  • Preview every row first, try just the first five, then apply the rest. A backup is taken before anything is written, a full report can be downloaded, and the whole import can be undone.

Version 4.1.150

October 2026 · AliExpress titles keep their whole size

Fixed

  • A long AliExpress title was cut wherever the 80-character limit fell, which could leave a size half written (“…Floor Tray, 80 x”). The maker’s name at the start now goes first, and a size that still does not fit is written as 80x80x160cm, so the title ends on the whole size.

Version 4.1.149

October 2026 · The browser extension’s margin line works again

Fixed

  • The line that shows what a product would earn, at the top of the Sellhelm browser extension’s pop-up, stopped appearing in the last few versions and Chrome listed an error for the extension. It works again, and shows the right money symbol for your shop.

Version 4.1.148

October 2026 · AliExpress products now bring their description and details

Fixed

  • An AliExpress product added to Drafts came in with no description and almost no specifications. AliExpress draws the seller’s description only when you scroll down to it, and inside a part of the page the browser extension could not see. The extension now scrolls to it, waits for it, and sends it along, so the draft gets the description, a lead paragraph, the feature cards and details such as material, size and door or vent sizes. A product already added without them can be added again, or its description can be filled in from the Edit box.
  • Reload the Sellhelm browser extension once after updating (chrome://extensions, then the round arrow on Sellhelm) so it picks this up.

Version 4.1.147

October 2026 · The Products table on a wide screen

Fixed

  • On a wide screen (about 1,500 pixels across and up), the Products table gave most of its width to the small “Watch” tick box and squeezed the product name into a narrow strip, so the table looked broken. The product column now takes the spare room again, and names and the small labels under them have space to read.

Version 4.1.146

October 2026 · A fifth full check: prices, odd web pages and the pop-ups

Fixed

  • A supplier page that gives its price as data with three decimals (for example 29.990) was read as twenty-nine thousand. It is now read as 29.99, so a new draft can no longer come out about a thousand times too dear.
  • A page with a broken character code (such as &#99999999;) could make reading it fail on several shops; it is now ignored. A deliberately messy page could also stall the panel for a long time on one shop; that is closed.
  • The browser extension’s pop-up showed pounds for everything, even on a US shop. It now shows the shop’s own money.
  • Closing a pop-up window and opening another straight away could unlock scrolling under the new one or run the close twice; a confirmation box swept away by a pop-up no longer leaves the keyboard stuck; and Competitors now says when a re-check or a removal fails.
  • The Finances list showed a supplier refund as “− −£12.00”; it now reads as money in.
  • If eBay rejects the saved sign-in early (a changed password, say), Sellhelm now asks for a fresh one and tries once more instead of failing for up to two hours, and the check that keeps another shop’s name off your listings forgets the old account when you switch.
  • The shortcut that restarts a stopped Sellhelm keeps the page it asked for, and no longer starts a second copy when the first is only busy.

Version 4.1.145

October 2026 · A fourth full check: a slow Products page and a safer Cancel

Fixed

  • The Products page could freeze for many seconds after an edit or a sync, because the list rebuilt itself again and again before settling. It now builds once.
  • Cancelling a buying job that had reached the pay step, or that you had paid for by hand, no longer lets Send buy the order a second time: it keeps the “check your Amazon orders first” warning, and a report that it was placed is recorded instead of thrown away.
  • The “End on eBay and remove” box now counts the live listings across everything you ticked, not just the page on screen, and more than 5,000 ticked at once is refused with a message instead of being quietly cut short.
  • In the compact menu, the day and night switch was wider than the menu and cut off. It is now one round button showing the current mode.
  • Money a supplier gave back and you recorded as income is now taken off what the goods cost, and the tax in it off the tax reclaimed, instead of being counted as a sale.
  • The Shortcut on your desktop now restarts Sellhelm if you had stopped it from the panel, instead of opening a browser on nothing.
  • A check where a product fails no longer leaves other workers running, switching eBay accounts within seconds no longer skips the first read of the new one, and an import whose settings could not be written now says so.

Version 4.1.144

October 2026 · Select many products at once, and a third full check

New

  • Products now has tick boxes and a bar of choices, like Drafts: Tick all shown (everything that matches your search and filters, on every page), Untick, then Check ticked, Watch ticked, Stop watching ticked, Remove ticked, or End on eBay and remove. Removing says exactly how many listings it will touch, and a listing eBay will not end keeps its product here, still ticked, with the reason.

Buying

  • Once Pay has been pressed, an order is never handed to another buyer account, whatever Amazon shows next (a "confirm it’s you" page, 3-D Secure). It stops and asks you to check your Amazon orders first, so it cannot be bought twice.
  • An order you bought by hand while it waited is no longer bought again, a queued full-automatic order is only paid for while full-automatic is still switched on, and the basket must hold the product the order is for.
  • The most one unit may cost is now the tolerance on top of the price it was listed at (it used to allow about 21% at the default 10%). A resting buyer account is handed nothing until its rest is over.
  • The public tracking page no longer drops date lines such as “Delivered on Wed 7 Oct”, and guessing at picture addresses there is limited.

Fixed

  • Confirmation boxes and messages could sit behind a pop-up window and be impossible to press (VAT registration, deleting an account, changing live listings). They now appear inside it.
  • Saving a shop or Settings no longer blanks a delivery or returns policy that eBay’s list has since renamed or dropped, and saving only a delivery cost no longer offers to change every live listing.
  • The eBay item number and supplier page boxes in the product drawer now really save (they said Saved and did nothing).
  • The Products page’s “what it kept” now matches Orders and Finances to the penny: part-refunds off, the same fee test.
  • Settings now refuse figures they cannot read (a fee typed as 10,9, quiet hours of 6.5, a tax band below its allowance) instead of saying Saved while keeping the old figure.
  • Pricing treats you as VAT registered only from the date registration took effect, an estimated order cost adds delivery once per order, and best sellers no longer count a part-refunded order twice.
  • A product drawer edit that eBay refuses is no longer kept as if it had gone through, and a held price or an unanswered request is now said out loud.
  • Own stock: a blank quantity is no longer read as none, and an amount typed as 12,50 is read as twelve fifty, not twelve hundred and fifty.

Safer

  • If your data file ever has to be replaced from a backup, the panel now tells you which backup and how old it is. Backups are written to a temporary name and checked before they count, and never take the last of the disk.
  • Restoring a backup waits for a running check, and a licence file or a panel password is written so a power cut cannot leave it half-written.
  • A check where one product throws an error no longer leaves the other workers running, and a stock-out that was held back is looked at first on the next run.
  • Several things that carried over from one eBay account to the next after a switch now start clean.

Housekeeping

  • The competitor search box keeps your cursor as you type, “Find selected” only acts on the rows you can see and asks first, and a long Drafts list is drawn 150 rows at a time.
  • Leaving the Suppliers page stops “Check all suppliers”, and the “I have checked” ticks on Drafts are kept per eBay account.

Version 4.1.143

October 2026 · A second full check, and every finding fixed

Fixed

  • The window guard that shows “this window belongs to another account” works again: the new script rule from 4.1.142 had blocked its small background helper.
  • Changing the licence while the panel is locked no longer traps someone whose old licence has run out: only a working licence needs the password to replace.
  • A part-refunded order is no longer counted as two orders on Finances.
  • A search that keeps failing for its own reasons is now given up on after a few tries instead of pausing the whole batch for ever, and a permanent search failure in product research no longer retries every ninety seconds without end.
  • A product research search that found something Sellhelm then threw away (not clearly the same product) no longer costs a credit.
  • Setting your own stock to 0 can no longer end the eBay listing: it goes through the same out-of-stock safety check as every other stock-out.
  • The eBay hub pages no longer show the previous account’s balance and seller level for ten minutes after you switch account.
  • If eBay refuses an edit you made to a live product, your changes are no longer kept as if they had gone through: press Save again once it is sorted and it really sends.
  • Two products can no longer end up on one eBay listing, and deleting one never ends a listing the other is on.
  • A product the supplier shows as sold out is set aside in product research before anything is spent on it.

Safer

  • A page address from a web search that points at your own network (even by a trick name) is never given to your Chrome, and Chrome refuses odd ports.
  • A dead eBay sign-in is remembered for a minute instead of making a failing request for every product.
  • Loading a very large move file gives a “too large” answer instead of hanging.
  • The support report no longer includes your Windows user name in file paths.
  • Every link built from a shop’s or seller’s page address is checked to be an ordinary web address before it can be clicked.
  • The competitor checker only saves a delivered page under the seller its job belongs to.
  • A list price of nothing is stopped before it is sent to eBay, and a photo reorder on a live listing only sends ordinary https picture addresses.

Housekeeping

  • The pull from eBay waits for a running check and cannot be hammered; per-listing views now cover shops with more than 200 listings; the memory of past searches keeps its 30-day answers for 30 days.
  • Two copies starting together can no longer lose one account from the running list, and the launcher’s “same install” check no longer depends on how the folder is spelled.
  • The panel password cannot end up half-changed if the disk is full.

Version 4.1.142

October 2026 · A full safety check of the whole program

Fixed

  • A picture address from a shop that contained a stray quote mark could, in theory, have run code inside the panel. Pictures are now handled in a way that cannot happen, and the panel refuses to run any script that is not its own.
  • If the database file was ever damaged, the panel used to refuse to start and the Restore button could not be reached. It now sets the damaged file aside, starts from the newest good backup and tells you.
  • Switching between eBay accounts could carry one account’s out-of-stock setting over to the other. It is now forgotten the moment you switch.
  • The daily limit on automatic buying for an account is now held across the whole day. Before, orders already promised to an account were not counted, so a limit of 3 could hand out more.
  • Notes that Chrome sends back about a buying attempt are now cleaned of anything that looks like an address, postcode, phone number or email, even after Sellhelm has been restarted.
  • The key for your tracking page no longer travels in settings exports or in what the panel reads from itself. It stays on your computer, like your eBay keys.
  • Pictures from a shop are only ever fetched from the public internet: an address that redirects to your own computer or network is refused before it is asked for, and a reply that never ends is cut off.
  • An account name with a curly quote mark in it could have confused the notice and “bring the window to the front” helpers. Names are now passed in a way that cannot.

Money

  • A part-refund to a buyer now comes off your takings and the VAT you owe. Before, only a refund of nearly the whole order did.
  • A fully refunded or cancelled order no longer erases the cost of goods you had already bought for it.
  • Supplier delivery is no longer counted twice on the price the Suppliers page works out, and is now included when a cost is estimated for an order with none recorded.
  • The “what if I matched their price” margins on competitor checks and alternative suppliers now use your own fee rates, not the UK default.
  • A price the tool worked out that would sell at a loss is held for you to look at, instead of being sent. A price you set yourself is still yours.

Orders and buying

  • An order for one choice of a multi-choice listing (a colour or size) is no longer bought automatically, because the supplier’s page might be a different choice. Sellhelm says so and leaves it to you.
  • The address check before paying now needs the house number and street too, not only the postcode and surname.
  • Tracking you added by hand on eBay is checked against eBay itself before Sellhelm adds its own, so it can no longer replace yours. A delivery phrase you type on the Tracking page (“tomorrow”) is written out as the date it meant.
  • If a buy-completely attempt stopped part way and may already have been paid for, buying again now asks you to confirm. The Send button also asks before paying for an order completely.
  • Your own stock now follows the quantity eBay still shows, so a sale takes a unit off and the Set box can no longer put sold units back on sale.

Listings

  • A listing whose answer from eBay was lost no longer leaves a stranger behind: the product is kept so the next Sync links the listing it may have made, and listing it again is safe.
  • Rebuild from template now keeps the AI wording and the product’s own delivery and returns wording.
  • One draft missing a required item specific no longer stops the other drafts in the same approval from being listed.
  • Reading a draft again no longer puts its photographs back in the supplier’s order. Item specifics typed by hand are limited to eBay’s 65 characters.
  • A shop with more than 4,000 listings is read in full (up to 20,000), and if it ever cannot be, Sellhelm says so instead of leaving some quantities quietly out of date.
  • The check that fills empty photo boxes no longer asks eBay about the same listings every five minutes for ever, which could use up the day’s allowance that price and stock updates need.

Searches and AI

  • A short internet outage no longer marks a whole batch of supplier searches as failed. The batch waits a few minutes and carries on by itself.
  • The hunt memory is trimmed now and then and is left out of backups, so a program left running for weeks stays light.
  • One product eBay never answers for no longer holds up a whole research run: after a few misses, while others were answered, it is given up on.
  • If a credit is taken for an AI title, description or photo whose answer then reaches nobody, it is given back. A find that Sellhelm could not report straight away is reported again behind the scenes.
  • Pressing an AI button again while the editor is open a second time can no longer start a second paid request.

Housekeeping

  • Moving to a new computer now takes your own-stock photographs and your shop logo with it.
  • The tray no longer takes over another Windows user’s Sellhelm, reads the port the same way the program does, and says so when it cannot restart Sellhelm by itself.
  • The panel password file is written safely, changing the licence needs the password if the panel is locked, background work waits for a licence, and the eBay hub pages show a reason and a Refresh button instead of loading for ever when something goes wrong.

Version 4.1.141

October 2026 · Tidier supplier notes

Improved

  • A small tidy-up: the notes the program keeps about some supplier shops no longer mention draft codes from the shop they were tried on.

Version 4.1.140

October 2026 · A studio main photo, made on your own computer

New

  • A new Studio main photo block under the photos in every draft. The AI looks at the product’s photographs and picks the cleanest product shot on a plain background; Sellhelm then lifts the product off its background on your own computer, leaves behind any words or measurement lines, and sets it on a clean backdrop with a soft shadow, as a square picture.
  • Choose a look: clean white, soft grey or charcoal. Not happy with it? Apply another look, or try the next best photograph, both free and instant.
  • It costs one credit (given back if none of the photographs is suitable). The picture is shown beside the original and used only when you press Use as the main photo; Go back to the original main photo is always there. The supplier’s own photos are never changed.
  • Only small copies of the photographs are sent for the AI to look at. The finished picture is made, and kept, on your computer.

Version 4.1.139

October 2026 · Rewrite the supplier’s description with AI

New

  • A new Description wording card in every draft: press Rewrite the description with AI and Sellhelm rewrites the supplier’s wording into a clearer opening paragraph and feature blocks that say what each fact means for the buyer. It costs one credit, and the credit is given back if nothing usable comes out.
  • It can only say what the supplier’s own page says: a figure, size, claim or promise that is not there is rejected before you ever see it. The rewrite appears beside the supplier’s version, and nothing changes until you press Use the AI wording. Go back to the supplier’s wording at any time.
  • The specification, item specifics and every fact stay the supplier’s own, and the delivery and returns wording still follows your delivery and returns policies.

Improved

  • The credit statement in your account now names the AI description writer, and the privacy notice and the pricing page explain what it sends and what it costs.

Version 4.1.138

October 2026 · Chrome now really opens by itself when research needs it

Fixed

  • The automatic opening of Chrome added in 4.1.137 did not hold: Chrome closed again straight away because it had no window. It now opens one small minimized tab, which keeps it running so the research can read pages.

Version 4.1.137

October 2026 · Research opens Chrome by itself, so it can recover from anything

New

  • If a research is running and Chrome is not open (after Windows restarts for an update, or Chrome was closed or crashed), Sellhelm now opens Chrome minimized (one small blank tab in the taskbar) and the research carries on without you. It tries again every few minutes if needed. Switch it off with "autoChrome": false under "research" in the settings file.

Version 4.1.136

October 2026 · Research that carries on: stays awake, restarts itself, resumes after Windows restarts

New

  • A long research no longer stops when your laptop goes to sleep. While any research is running, Sellhelm asks Windows not to sleep (the screen can still turn off), and lets go the moment the research ends. It cannot override closing the lid: set "When I close the lid" to "Do nothing" in Windows power settings for a run that goes through the night.
  • If Sellhelm ever stops without being asked, it now starts itself again within seconds. Only its own Stop button keeps it stopped. Before, it showed a small message by the clock and waited for you to notice.
  • The setup option to start Sellhelm when you sign in to Windows is now on by default, so after Windows restarts itself for an update the program, and a research that was running, carry on without you. An update installed silently now starts Sellhelm again afterwards (it used to leave it stopped).

Fixed

  • When Chrome stops answering (closed, or the computer was asleep), the research now says so, instead of blaming eBay, and carries on at the moment Chrome answers again rather than waiting out a rest.

Version 4.1.135

October 2026 · A full audit: fixes to research, credits, accounts and disk space

Fixed

  • While a research was still running, sorting its results by Most profit, Best return, Most sold or Fastest delivery, or filtering by delivery, failed with "malformed JSON". They all work now.
  • Research no longer stops everything for half a minute or more each time Chrome is simply busy with other pages: that is a short rest now, and it never pauses the run.
  • Credits: a product found by the web search when starting from eBay could be charged up to three times, and now it is charged once. A credit is also only kept once the result has actually been saved, a hiccup at the search engines is no longer reported as "you have no credits", and the website being unreachable is no longer blamed on eBay.
  • Pausing one research no longer counts against the products waiting in another, and "Check again" on a paused research leaves it paused until you press Resume.
  • A page the browser was still reading when Sellhelm restarted could be handed back against a different, new job. Jobs are now numbered from the clock, so that cannot happen.
  • A paused research is no longer set going again by a re-check of its good results, and a product being checked cannot be put back in the queue at the same moment.

New

  • Disk space: the Overview warns when the drive Sellhelm saves to is running low, and research holds itself, then carries on by itself, when there is almost no room left to save what it finds. A full disk is explained in plain words instead of a generic error.
  • A button on a finished research, Check the good ones again, prices the worth-selling and maybe results again with the latest rules, without charging any credit twice.

Safer

  • The panel password now applies to every shop account's panel at once: set, changed or removed in one, it takes effect in all of them within a second.
  • The list of your shop accounts keeps a last good copy and is brought back from it if the file is ever damaged, and deleting an empty shop account moves its folder aside instead of erasing it. An account whose books or templates hold anything is never treated as empty.
  • The picture preview checks where each picture really comes from, including redirects, stops reading a picture that is too large, and keeps no more than 400 MB of saved pictures. Log files are capped, and nothing a buyer's order page says is written to the log.

Version 4.1.134

October 2026 · Listing from Drafts keeps you on Drafts

Fixed

  • Listing drafts on eBay used to jump you to the Products page about a second and a half later, which got in the way when you had more drafts to list. You now stay on Drafts, and the message that says what was created has a link to see them in Products.

Version 4.1.133

October 2026 · Research recovers by itself when Chrome stops answering

Fixed

  • A long Product research run could stall for hours if a page read in Chrome never came back (for example after the PC slept): the Chrome extension kept saying it was there but read nothing, and the run waited for you. Every page read now has a time limit, a stuck read is dropped, the stuck window is closed and reading starts again on its own.

Version 4.1.132

October 2026 · Product research takes up to 500 search words

Fixed

  • Product research quietly used only the first 40 search words you typed and ignored the rest, so a long list could never reach a big target: each word finds roughly a hundred products, and 40 words ran out at about 5,000. It now takes up to 500 words, which is what a run for 10,000 or 20,000 products needs.

Version 4.1.131

October 2026 · Rebuild from template reads Amazon through your browser by itself

Improved

  • Rebuild from template (on a product, to put a changed template onto a live listing) used to stop with “this shop will not answer the panel” for Amazon products unless you were looking at the page. It now reads the Amazon page through your own Chrome, the way Product research does, so a changed template can be put on every live listing without you doing anything.

Version 4.1.130

October 2026 · Tracking shows the date, not “today”

Fixed

  • A delivered parcel kept saying “Delivered today” for days afterwards, on your Tracking page and on your buyer’s tracking page. The shop’s words (“Delivered today”, “Arriving tomorrow”) are now turned into the real date when they are read, so it says “Delivered on Wed 7 Oct” and stays right. Parcels already showing “today” are corrected the next time Sellhelm starts, and their tracking pages are updated.

Version 4.1.129

October 2026 · A credit follows the AI check, counted on our side too

Fixed

  • Each AI photo check now says which product’s credit it belongs to, and our server keeps its own count. A credit whose AI check was run is never given back, whatever the program reports afterwards, so the credit always matches what the AI check really cost.

Version 4.1.128

October 2026 · Credits you can see, and trust to the credit

New

  • Your account’s Research credits page now shows where your credits went in the last 30 days, line by line (AI photo checks, AI titles, competitor research, credits bought and credits given back), with a total that is exactly the change in your balance, and your latest entries underneath.

Fixed

  • A credit held for an AI check could be lost track of if our server restarted at that moment, so one the program then asked to give back might stay taken, or one it asked to keep might be given back. Every hold is now written down and settled exactly once.
  • If the message telling our server to keep or give back a credit did not get through, the program now sends it again in the background until it does.
  • The AI photo check could be run on a product whose sums had stopped working at the confirmed supplier price, without a credit being held. It now stops before the AI is asked.
  • The credit balance on the Product research page now updates the moment a credit is spent, instead of up to 30 seconds later.

Version 4.1.127

October 2026 · Credits priced from what the AI really costs

Improved

  • The product editor on the Products page is much shorter. Beside the photos it now shows just the latest reading and the latest check, one line each, with the earlier ones folded away under “Earlier readings and checks” instead of two long tables.

Changed

  • Search credit packs are now 5,000, 10,000 and 20,000 credits, at one flat price per credit, set from what the AI photo check and the AI title writer actually cost to run. The credits that come with Solo, Pair and Crew are unchanged.
  • The Product research page, the website and the privacy notice now all say the same thing about credits: a credit pays for the AI photo check (and the AI title writer), a product your own rules turn away costs nothing, and the AI title writer is mentioned alongside it.

Version 4.1.126

October 2026 · A credit now pays for the AI check, and nothing else

Changed

  • In Product research a credit now pays for the AI photo check, which is the one thing that costs anything to run. A product that fails your price, profit or sold-in-90-days rules never reaches the AI and costs nothing. A product that does reach it uses one credit, whether or not the AI finds it on eBay. If the AI cannot be reached, the credit is given back.

Fixed

  • Credits could be taken for results that came out as a no, and for some products the AI had not looked at. That no longer happens.

Version 4.1.125

October 2026 · The AI title writer now has to beat the built titles

Improved

  • The Write the best title with AI button now starts from the three titles Sellhelm builds for you and their marks out of 100, and has to do better than the best of them, using every true detail the product gives.

Fixed

  • The first version of the AI title button could come back empty when the AI used up its thinking allowance before writing the title. It now has room to finish, and no credit is taken when it still cannot.

Version 4.1.124

October 2026 · One click for the best eBay title

New

  • A new button in the Drafts editor, “Write the best title with AI”, writes an eBay title for you. It works from the product’s own title, specifications, bullet points and description, plus what eBay buyers actually type and the wording of the best-ranked listings, and follows eBay’s own title advice: 80 characters used well, the words buyers search for first, the facts that tell your listing apart next to them, no filler or symbols.
  • It costs one search credit a title, and only when you press the button. If the AI cannot give a usable title, the credit is given back. You can still type your own title or use the suggested ones for nothing.
  • The title is marked out of 100 like any other, and any word that is not in your product’s own details is pointed out before you use it, so nothing untrue ends up in a listing.

Version 4.1.123

October 2026 · Look-alike listings can no longer be passed off as a match

Fixed

  • When a product did not meet your sold-in-90-days rule, Product research rightly skipped the photo check, but it then carried on to judge the product from eBay listings that had never been confirmed as the same thing, and even read the best-selling look-alike’s sales as if they were this product’s. A product could end up marked worth selling with a dash for sold in 90 days and a photo that did not match. Listings that were not confirmed as the product now count for nothing: they can never make it worth selling or a maybe, and no credit is taken.
  • Worth selling now always needs a real sold-in-90-days figure. When eBay’s sold items showed nothing for a product, the program used to fall back to the best listing’s lifetime sales or its watchers and could still call it worth selling. A sold-items page that was read properly with no sale of the product on it now counts as none sold in 90 days, and lifetime sales or watchers alone can make it a maybe at most.
  • Results already saved that were never confirmed by the photo check are put back in the queue the next time the program starts, and checked properly.

Version 4.1.122

October 2026 · The photo check can no longer be skipped, and nothing is spent on a product nobody buys

Fixed

  • If the photo check could not answer for a moment (busy, or no connection), Product research carried on without it and could mark a wrong match as worth selling and take a credit. It now holds the product and tries again: nothing is passed on the word rules alone while the photo check is expected. If it is switched off altogether the word rules still apply.
  • Product research took a credit, and ran the photo check, for products that then turned out not to meet your rules, such as too few sold in 90 days. It now works in this order for each product: the prices and your profit rules first, then your demand rules (sold in 90 days, number of sellers) on the candidate listings, and only if both pass does it ask the AI to confirm the photos. A credit is taken only for a match the AI has confirmed.
  • The sold-in-90-days figure was blank for many products even when eBay showed plenty of sales: the sold listings were worded differently from the supplier’s title, so they were thrown away. Sold listings now count when their photograph matches, or their title says the same thing, with the same pack size and kind of product.

Improved

  • The only limit on the photo check is the credits you have left. When a licence has none left, research pauses with the usual "no search credits" message.

Version 4.1.121

October 2026 · The photo check costs about a third as much to run

Improved

  • The photo check now shows the AI fewer, better candidates for each product (the four most plausible listings, not six) and no longer asks a second, dearer model for a second opinion. On a test of 96 real pairs the cheaper setup was just as accurate (no wrong matches let through) at half the cost per pair. The saving keeps research affordable at large scale.

Version 4.1.120

October 2026 · Product research finds far more real matches: the photo check now judges the close calls

Improved

  • In a long search, more than a quarter of the products were thrown away because eBay’s listings looked only loosely like the supplier’s product by their words. With the photo check on, those close calls now go to the AI to judge by looking, instead of being discarded by a word rule, so many more genuine matches are found. A product that was a clear mismatch is still left out.
  • It still only looks at a product once the sums already work, and a credit is only used on a match it has confirmed.
  • The photo check is cheaper to run: smaller pictures, and it stops asking as soon as three listings are confirmed. Answers are remembered, so the same pair is never checked twice.

Version 4.1.119

October 2026 · Product research now checks every match by looking at the photos

New

  • Product research has a photo check. Before a credit is spent, an AI model looks at the supplier’s photograph and the eBay listing’s photograph, reads both titles and says whether they are the same product, in the same quantity. Only listings it confirms set the price, and a credit is only used on a match it confirmed. It looks at products only once the sums already work, so it adds almost nothing to the cost of a run.
  • Each result says what the check found: for example "Photo check by AI: 4 of 6 listings confirmed as the same product", with the listings it left out and why (a bundle, a different pack size, a different model).
  • When the check is unavailable, Product research carries on with the stricter title rules from the last update, exactly as before.

Privacy

  • The privacy notice now lists this: for a product that already looks profitable, the program sends our website the two listings’ titles and picture addresses so an AI provider can compare the public photographs. Nothing about you, your shop, your prices or any buyer is sent.

Version 4.1.118

October 2026 · Product research now matches far more strictly, and sets wrong matches aside

Fixed

  • Product research was calling products the same when they were not: a single item matched to a pack of twelve, a heated pad to wearable blankets and hoodies, a sponge float to a fan heater, glass beads to a foot warmer. A match now needs the pack size to agree, a word that changes what the thing is (wearable, refill, cover, mitten) to be on both sides or neither, and the title to say the same thing. A picture on its own can never make a match any more.
  • The route that searches a supplier by barcode or brand used to accept a result on a similar-looking picture alone, even when the titles had nothing in common. It now needs the title to agree as well.
  • Amazon adverts ("Sponsored Ad - ...") are skipped. An ad can show one product’s picture and price under another product’s name.
  • The match confidence shown on a result is now the typical listing, not the single best one, so a mixed set no longer reads "100% sure".

Improved

  • Results found with the older, looser matching are looked at again once, when you update: wrong matches from a search that started on eBay are set aside straight away with the reason, and the other results are put back in the queue to be checked again with the new rules (no credit is charged twice).

Version 4.1.117

October 2026 · Research eases off by itself when your computer runs short of memory

New

  • However fast a search is set, Product research now watches the computer’s free memory and eases off by itself when it runs short, holding the pace to Normal and then Gentle, and speeding up again once memory has been healthy for a minute and a half. On a computer with little memory this stops Chrome running out and closing in the middle of a long run; on a powerful one it never needs to ease off. A running search says when it is easing off.

Fixed

  • After Chrome closed or crashed during a run, research could sit idle for about twelve minutes because Sellhelm was still resting sites that had only stopped answering because the browser was gone. It now notices the browser coming back and carries on straight away.

Version 4.1.116

October 2026 · Every search has its own speed

Fixed

  • The speed slider on a search changed every search that was running. Each search now has its own speed and its own share of the work: slow one down without slowing another, or speed one up on its own. A new search starts at the speed set on the start form, and the browser keeps up with the fastest search that is running.
  • The "new on the list" line in the control panel showed the profit as a code instead of an amount.

Version 4.1.115

October 2026 · Full control of a search while it runs

New

  • A speed slider for Product research, with five stops from Slowest to Fastest. Slide it while searches are running: slide left to ease off a slow or busy computer, right to finish sooner. It takes effect on the next batch of pages.
  • A control panel on every running search: change the profit, return, sales, number of sellers and supplier price rules while it runs, with sliders. A live line shows what each change would do before you apply it (for example, worth selling 11 to 24), so you can find the best first and then loosen the rules a little at a time.
  • Loosening the supplier price range now brings back products that were set aside for costing too much or too little, and checks them.

Improved

  • When a page cannot be read, Sellhelm now keeps the address, the page title and the size of what came back, so a pattern in failing pages can be found rather than guessed at.

Version 4.1.114

October 2026 · A speed setting for Product research, so it suits your computer

New

  • Product research has a Speed setting: Gentle, Normal or Fast. Gentle is for a slower or busy computer (fewer pages open in Chrome at once and longer pauses), Normal suits most, Fast is for a powerful computer with plenty of free memory. Change it at any time, even in the middle of a run.

Fixed

  • During long research runs Chrome could run short of memory on a smaller computer and pages timed out. The default pace is now gentler on Chrome than before (two eBay pages at a time rather than three), and you can pick the speed that works best for yours.

Version 4.1.113

October 2026 · Overnight research no longer stops and waits for you

Fixed

  • When eBay briefly stopped answering during a long research run (a browser that closed or crashed, a check page), the run paused itself and stayed paused until someone pressed Resume, which could be hours. It now tries again by itself after a short rest that grows each time (3, 8, 15, 30, then every hour) and carries on as soon as eBay answers. Things only you can fix, such as an extension permission or running out of credits, still wait for you and say so.

Version 4.1.112

October 2026 · Built for 20,000 products: a faster Products page, much faster Amazon checking, and honest check times

New

  • Amazon products are now read through your own Chrome far faster: a quiet background tab fetches the pages three at a time, about three thousand an hour instead of a couple of hundred. If Amazon ever asks whether you are a person, that fast way rests for half an hour and the slower way carries on.
  • Settings → Automatic checking now says how often to check for your catalogue size (for example 5,000 products every 3 hours, 10,000 every 6 hours, 20,000 every 12 hours), with your own figure worked out.

Improved

  • The Products page, search, sorting and the menu counts now stay quick with 20,000 or more products: the panel sends one page at a time instead of the whole list.
  • A check that cannot reach every product in one run now goes to the products that matter first - selling, watched or viewed, then the ones checked longest ago - and a run may use most of the time between runs.
  • Pages waiting for your browser are read in the same order of need, and are only called stuck after a day and a half rather than three hours.
  • Saving eBay’s listing report, editing a product and the Overview, Finances and Suppliers pages are quicker on large catalogues.

Version 4.1.111

October 2026 · Views on Products, one status bar per product, and Prime shown properly

Improved

  • The Products page now shows each listing’s views over the last 30 days (from eBay’s traffic report) beside its watchers and sales.

Smaller fixes

  • With “I have Prime” on, an Amazon product that is shipped by Amazon itself now shows as Prime on the Products and Drafts pages (it said “Not Prime” for products whose page was read without your Prime sign-in), and a product whose page shows a Prime-only price below the usual one now shows its “with Prime” price under its cost, on both pages. The cost your prices are worked from is unchanged, so nothing on eBay moves because of it.
  • On the Products page each row showed two status bars side by side down its left edge (a bright one and a darker one), which looked like red and amber together. Each row now has a single bar: green, amber or red.
  • A second menu button added in the previous version, which duplicated the fold button the menu already has at the top, is removed. The menu folds to icons and opens again with its own button or the [ key, as before.

Version 4.1.110

October 2026 · Just click List

Improved

  • When eBay requires an item specific that nothing on the supplier’s page can say (a Type, a Model, a Style and so on), it is now filled in as “Does not apply”, which eBay accepts, so you can click List without opening each draft. It is shown in the draft editor and anything you type there wins. Measurements, sizes and counts are never filled in this way, because those must be read or chosen; and a list eBay will not go beyond is only filled in where it has an “Other” of its own.

Version 4.1.109

October 2026 · Item specifics you can always see and type

Fixed

  • In the draft editor, every item specific eBay requires is now always shown as a field, whatever Sellhelm worked out, so you can see exactly what will be sent and change it. Where eBay allows any answer you can type your own and its own values are offered as suggestions (before, you could only pick from a list that did not always fit). Where eBay will accept nothing else, you choose from the list.
  • The editor now works the specifics out from the draft’s own title, the same as the listing does, so what you see is what is sent. Before, it used the supplier’s longer title, which could show a wrong value (a Type of “Wardrobe” for a dehumidifier) while the listing itself had none.
  • A required Model, Model Number or part number the supplier does not give is now filled in as “Does not apply”, which eBay accepts, instead of refusing the listing.

Version 4.1.108

October 2026 · The item-specifics field now shows when eBay will not take a guessed value

Fixed

  • Where eBay’s list for an item specific is closed (it refuses anything else), a value Sellhelm had worked out from the supplier’s title or page that is not on eBay’s list, such as a Type of “Wardrobe” for a dehumidifier, is no longer sent. The draft editor shows it as still needing a choice, tells you what the page said, and offers eBay’s accepted values. Before, the editor believed the specific was already filled in, so it offered no way to change it.
  • When eBay refuses a listing for a missing item specific, the message now says what to do, and the draft’s editor opens by itself at the place to choose it.

Version 4.1.107

October 2026 · Set the item specifics eBay asks for, right in the draft

Fixed

  • When eBay required an item specific that the supplier’s page and the title did not state (for example “Type” for a dehumidifier), the listing was refused with “eBay needs Type for this category, and it is not set” and there was no way to give it. The draft editor now shows a field for each one eBay asks for, with eBay’s own accepted values to choose from. Choose them, press Save, and list the draft. What you choose is used instead of anything read from the page.

Version 4.1.106

October 2026 · Listings with a shop logo are no longer refused over pictures

Fixed

  • A listing built from a supplier product was refused by eBay with "A mixture of Self Hosted and EPS pictures are not allowed" whenever your shop logo was set up. The logo goes into the listing as one of eBay’s own pictures, and the supplier’s photographs were not. Sellhelm now hands the supplier’s photographs to eBay to host first, so every picture in a listing is eBay’s own. A photograph eBay will not take is left out and mentioned; if eBay takes none, the listing goes without the logo among its pictures rather than failing.

Version 4.1.105

October 2026 · Adding to Drafts comes first, and Start from eBay finds more

Fixed

  • Adding a product to Drafts while research was running could sit for ages and never arrive, because the browser served research pages first. Adding to Drafts now takes priority over everything: research pauses for a moment, the product is added, and research carries on by itself.

Improved

  • Starting from eBay now finds far more of the eBay listings at your supplier. Each one is looked for with up to three searches (its barcode when eBay has one, its brand and part number, then its own words and the first few of them), and the supplier results are compared against all of the listing’s photographs, not just the first.
  • A supplier product with a clearly similar title and a reasonably alike photograph is now accepted, as well as an identical photograph or a near-identical title. A product with a similar title but a different picture is still not taken for the same thing.

Version 4.1.105

October 2026 · Adding to Drafts comes first, even while research is running

Fixed

  • Adding a product to Drafts while a product research was running could wait for ever: the browser served the research first, and a long run never left a gap. Adds now come first. While a product is waiting to be added, no new research page is handed to the browser (the ones already open finish), the product is added, and research carries on by itself straight afterwards.

Version 4.1.104

October 2026 · A product can always be removed, even when its listing is gone

Smaller fixes

  • Removing a product whose eBay listing no longer exists used to refuse, because eBay would not end a listing that is not there. Sellhelm now checks, and when the listing is gone it simply removes the product.
  • If eBay will not end a listing for any other reason, Remove now explains why and offers to remove the product from Sellhelm anyway, leaving the eBay listing as it is, so a product can always be removed.

Version 4.1.103

October 2026 · Start from eBay: tidier supplier choice

Smaller fixes

  • When you start from eBay and choose only some suppliers, the list now has proper spacing under the option, and no longer offers an "All suppliers" button that did not apply (Automatic is the way to cover everything).

Version 4.1.102

October 2026 · Start from eBay: choose your suppliers, and clearer wording

Improved

  • Starting from eBay, you can now choose where each listing is looked for: Automatic (your quickest supplier, then the web), or Only the suppliers I tick, with the full supplier list. Choose just one shop, such as Amazon or AliExpress, and each listing is looked for there and nowhere else.
  • A research that started from eBay now describes itself in its own words: eBay listings that sell, found at a supplier, and what is being looked for where, instead of wording that only made sense when starting from suppliers.

Version 4.1.101

October 2026 · Start from eBay: a simpler page

Improved

  • Starting from eBay, you no longer pick suppliers or when to check eBay, because neither is a choice in that direction. The page now shows the three steps Sellhelm follows for every listing: eBay, your quickest supplier, then the web. Starting from suppliers is unchanged, and still lets you pick where to search.

Version 4.1.100

October 2026 · Start from eBay: stricter matching, the web as a second step

Improved

  • Starting from eBay, each listing is looked for at your quickest supplier first, then on the web. A web match counts at any of your suppliers, and is shown even at a shop Sellhelm cannot read yet, marked as such, with its price when the search saw one.
  • Matching is much stricter in this direction: a supplier product must show the same photograph as the eBay listing (or have a near-identical title and a shared code). Similar-looking products with a different picture are no longer taken as the same thing.
  • The price is held to what the eBay listing actually sold for, and its sales count as demand, instead of being worked from other listings the search happened to find. Two eBay listings of the same product are counted once.
  • A new button on a research run, “Check the good ones again”, prices the worth-selling and maybe results again with the latest rules. No credit is charged twice.
  • With only one or two matching listings, the price is now the lower one, not a figure partway to the dearer.

Version 4.1.99

October 2026 · Product research can now start from eBay

New

  • Product research has a switch at the top: Start from suppliers (as before) or Start from eBay. From eBay, Sellhelm searches the eBay categories and keywords you choose for new listings with free delivery that have already sold, then looks for each one at your supplier and works out the profit.
  • Because the starting point is a listing that really sells, the verdict leans on its real sales and its free-delivery price, instead of a guess from asking prices. Two eBay listings of one product that lead to the same supplier page are counted once.
  • You can choose whole categories, type keywords, or both, and set the minimum number sold. The same price filters, Prime handling, VeRO check and credit rule (a credit only for a product that would make a profit) apply as always.

Version 4.1.98

October 2026 · Product research: prices tied to real sales, and fewer over-confident results

Smaller fixes

  • When any matching listing has actually sold, “sells for” can no longer be higher than what the listings with sales cost. An asking price nobody has paid is only a hope.
  • A result with only one or two matching listings and no sold history is now a “maybe” rather than “worth”, and says so, so a price worked from almost nothing is not presented as a sure thing.

Version 4.1.97

October 2026 · Product research: the right delivery cost on competitor listings

Smaller fixes

  • Competitor delivery cost was sometimes read wrongly: Sellhelm took the first delivery option eBay listed, which is often a paid-for fast service, and so overstated what buyers pay. It now takes the cheapest way a buyer in your country can have it delivered, asked for your own delivery location.
  • The eBay evidence rows now show each listing’s delivery beside its price, so you can see exactly what “sells for” was worked from.
  • When only one or two matching listings are found, the result now says so, because a price from so little is a rough guess. Run Search again on a result you doubt.

Version 4.1.96

October 2026 · Product research: instant Pause, honest prices, fewer eBay error pages

Smaller fixes

  • Pause and Resume on a research run now show their new state the moment you press them, and Pause stops any eBay page that had not opened yet, so no new tab appears after you have paused.
  • “Sells for” was often too high. It used a price a little under the middle of every matching listing, which a tail of dearer bundles and resellers pulled up. It now leans on the cheaper listings, where products really sell, and where eBay’s sold prices are known it leans towards the lower of the two. Run Search again on a result you doubt.
  • When eBay shows an error page instead of results, Sellhelm used to count that against the product and move straight on, which is how a run could hit several in a row. It now rests, tries again, and shows the title of the page eBay sent, and no longer records “nothing sold” when eBay simply did not answer.
  • Runs get through the quick first looks faster: more products are looked at in parallel while eBay’s pages stay paced exactly as before.

Version 4.1.95

October 2026 · Warnings before things go wrong, and no automatic re-buy after a crash

Smaller fixes

  • If more than half of your products would go out of stock in a single check (and at least eight), Sellhelm now holds those stock changes and says why: that is almost always a supplier that changed its pages, not a real sell-out. Prices still move.
  • The Overview now warns you 30 days before your eBay sign-in runs out (eBay asks for a fresh one about every 18 months), and again if it has expired, instead of the shop quietly going out of date.
  • An order set to “Buy it completely” whose browser stopped part way is now put in front of you to check on Amazon, instead of being tried again on its own, because it may already have been paid for.
  • The Tracking & auto orders add-on now needs a fresh confirmation about every two weeks. Sellhelm asks for one in the background every few hours, so you will not notice it.

Version 4.1.94

October 2026 · Profit figures that agree everywhere, and safer automatic ordering

Smaller fixes

  • On an eBay US shop, products with a fixed price, and the “selling at a loss” warning, were judged with the wrong fee rates (a general default, not your shop’s). They now use your shop’s own rates.
  • The Orders and Products pages worked the sales-tax allowance into fees on real orders as well as on prices still to be set, so their “kept” figure was a little low next to Finances. Real orders now use the fee eBay actually works on, and all three agree.
  • Automatic Amazon ordering: an order you had cancelled could be queued again by the timer, and the “Buy it completely” choice could be used without its acknowledgement. Neither can happen now.
  • A delivery charge larger than the whole price sum could produce a listing price of nothing. Prices now never go below 0.99, and the typical sales-tax figure in Settings is checked (0% to 30%; leave it blank to go back to the default).

Version 4.1.92

October 2026 · The add-on price shown in the program matches the website

Smaller fixes

  • Where the program describes the Tracking & auto orders add-on, it now shows the same monthly price and setup fee as the pricing page, which has a new, lower monthly price.

Version 4.1.91

October 2026 · US wording on every page of the program

Smaller fixes

  • On an eBay US shop, the Buyer accounts, Tracking page and eBay account pages (Cases and returns, Account health and the rest) still used some wording from the other eBay site. The program now swaps it as each page is drawn, so you read “shipped”, “Resolution Center” and “license”, on every page.

Version 4.1.90

October 2026 · A calmer Buyer accounts page

Smaller fixes

  • The green “Working” badges are gone from the Buyer accounts page: from each ordering rule and from the list of what has been tested. The notes next to each rule still say what it does, and the page still lists what has not been tried yet.

Version 4.1.89

October 2026 · Adding from Product research starts at once, and the template header is tidier

Smaller fixes

  • Adding a product from Product research when the shop will not answer the program now wakes your Chrome extension straight away, instead of waiting for its next two-minute look. It could take three minutes or more before.
  • While your browser is fetching the page, the button now says “Fetching in your browser” and the message says it will appear in Drafts shortly. Before, it said “In Drafts” straight away, before the draft existed. It changes to “In Drafts” once the draft is made.
  • The Logo and menu template design no longer has the row of links (Photos, About, Specification and so on) in its top bar: eBay does not follow them, so they went nowhere. The logo is also smaller on a phone.
  • “Send it now” on a held price change did nothing when the shop would not answer the program (it only said the product was queued). It now opens the page in your own Chrome, reads it, and sends the change straight after.

Version 4.1.88

October 2026 · Questions before something permanent now appear in a proper box

Smaller fixes

  • Every “Are you sure?” question (discarding a draft, removing a product, sending tracking to eBay, revoking a licence and the rest) now appears as a clear box in the middle of the screen over a dimmed page, instead of the browser’s grey pop-up. Questions that remove something have a red button that says what it will do; Esc or a click outside cancels.

Version 4.1.87

October 2026 · Prime is recognised on more Amazon items

Smaller fixes

  • Some Amazon items, such as grocery lines delivered “Tomorrow”, carry the Prime badge but name their delivery programme differently, and were read as not Prime. The badge in the price is now trusted unless Amazon names a programme that is known not to be Prime.

Version 4.1.86

October 2026 · A draft added through your browser now keeps the page it read

Smaller fixes

  • When a shop turns the panel away and your own Chrome reads the page for a new draft, the page is now kept with the draft whichever shop it is. Before, it was thrown away for some shops, so the draft opened with no details, no specification and an empty preview. Opening a draft that has no page now fetches it through your browser straight away.

Version 4.1.85

October 2026 · Fixes a page that would not open after a reload, and refresh opens your browser at once

Smaller fixes

  • Reloading Sellhelm while the Drafts page (or Products) was open could show “This page could not load” instead of the page. It now opens normally.
  • Pressing the refresh button on a product or a draft (or Rebuild from template) when the shop turns the panel away now opens the page in your own Chrome straight away, instead of leaving it queued for later. If your browser cannot be reached, the message now says why.

Version 4.1.84

October 2026 · Delivered orders show as delivered, and Amazon pages match again

Smaller fixes

  • An order that eBay still lists as shipped now counts as delivered, on the Overview pipeline and on the Orders page, as soon as its parcel tracking shows it arrived. Before, eBay’s own status was the only thing the pipeline looked at, so an order whose parcel had been delivered stayed in transit.
  • A product page that the shop shows at a longer address, with the product’s name added in front of its code, is now matched to the same product. Before, a refresh or a rebuild from the template could stop with "that page does not look like this product’s page" even though it was the right one.
  • On the Products page, a product you open now shows its editor directly under its own row, the same as Drafts, instead of below the whole list.
  • The "What works and what does not" list on Buyer accounts is brought up to date: sending a real order, marking it as shipped, giving the tracking number to eBay and the driver’s delivery photo have now all been proved on a real order, and the first real parcel was followed to delivered.

Version 4.1.83

October 2026 · Plain words about tracking numbers, and that automatic buying needs Chrome open

Smaller fixes

  • The Tracking & auto orders screens now say it plainly: Sellhelm adds a tracking number to an eBay order only when the courier is one eBay recognises. eBay does not accept Amazon’s own delivery tracking numbers, so for those parcels nothing is added to eBay and the tracking page follows the parcel instead. Sellhelm never converts, changes or disguises a tracking number, and never uses a tracking-conversion service.
  • Automatic buying runs in your Chrome, so Chrome has to be open, with Sellhelm running, for it to buy. The Tracking page also says what to send a buyer who says an item has not arrived: the link or a screenshot of the page, with the courier’s delivery photo if one was taken and you chose to show it.

Version 4.1.82

October 2026 · The Tracking & auto orders add-on says exactly what it includes

Smaller fixes

  • The screen that explains the Tracking & auto orders add-on now says it in full: Amazon automatic buying works today, AliExpress automatic buying is coming, parcel tracking, your own tracking page, and that a tracking number goes onto your eBay order only when it is not an Amazon-delivered parcel and the courier is one eBay supports.

Version 4.1.81

October 2026 · Tracking & auto orders becomes an optional add-on, with a one-line key to connect your tracking page

Tracking & auto orders

  • Automatic buying, buyer accounts, parcel tracking and your own tracking page are now one optional add-on, bought from your account on the website (a one-off setup and a monthly price, cancel any time). Without it Sellhelm works exactly as before: you order from your suppliers and add tracking to your eBay orders yourself, and none of those screens appear.
  • When the add-on is on, Buyer accounts and Tracking page appear in the menu at Sellhelm’s next check (restart Sellhelm to see them at once). When it ends, they switch off again and nothing runs by itself.
  • Connecting a tracking page is now one paste: the tracking key in your email and account is a single line, and the new Connect box on the Tracking page reads it, tests the page, and saves it only if the page accepts it.
  • It is now stated plainly, on the Tracking page, in Buyer accounts and on the website: only tracking from couriers eBay recognises is ever added to your eBay orders. A parcel that travels with a network eBay does not recognise is never added to eBay; your tracking page follows it, and you send your customer the page link or a screenshot.

Version 4.1.80

October 2026 · The logo keeps its dark background, and the header matches the order page

Logo and header

  • A logo with a transparent background used to come out on a light box, because eBay turns transparent pictures white. The logo is now placed on the colour you choose (next to the file box) before it is sent, and the logo-and-menu header uses that same colour, so the two meet without a seam. Choose the logo file again after changing the colour.
  • The logo-and-menu header now follows the order page: near-black bar, a larger logo, and quiet grey links with a soft highlight.

Smaller fixes

  • The Drafts table no longer leaves a gap above and below each row when no editor is open.

Version 4.1.79

October 2026 · Pick a custom template for each supplier, a darker header, and no tracking-number promises

Templates per supplier

  • Each supplier’s window on the Suppliers page now has a Description template box, next to its delivery, returns and payment policies. It starts on Default (the supplier’s own template, or the general one); choose one of your custom templates and every listing from that supplier is built on it, with that supplier’s own delivery, returns and payment wording from the policies chosen there.
  • A listing’s source now reads “your custom template” with its name, so you can see which layout was used.

Logo and menu layout

  • The header bar is now dark, so a logo made for a dark background shows properly, with light links on the right.

Nothing about tracking numbers

  • The built-in layout no longer says a tracking number goes onto the eBay order, or that the order is sent tracked. The delivery step and the questions now simply say it is brought to the door. Templates you saved earlier keep their own wording until you re-apply a design or edit them.

Version 4.1.78

October 2026 · Custom templates, a logo you upload, and a template with a logo and menu

Custom templates

  • The Templates page has a new Custom templates section. Make as many layouts as you like, starting from the new amber design, one of the five built-in designs, or a copy of one you have already made, then edit them like any other template.
  • Open any shop and pick which custom template it uses, so each shop can have a different layout. Pick the first option again to go back to the shop’s own template or the general one. Deleting a custom template puts the shops that used it back.
  • A ready-made starting point is included: Logo and menu, the same layout as before with your logo on the left and a short menu on the right (Photos, About, Specification, Delivery, Returns) that jumps to each part of the listing. Custom templates are kept in your own data on your own computer; they are yours alone.

Upload your logo

  • The logo is now a file you upload, not a link. It is kept on your computer and given to eBay the same way your product photographs are, so every picture in a listing is hosted by eBay. It sits last among a listing’s pictures and is never used as a product photograph in the description.
  • eBay refuses pictures under 500 pixels on the longest side, so the upload asks for a larger copy rather than failing later.

Version 4.1.77

October 2026 · Each draft’s editor opens directly under that draft

Drafts and Products

  • A draft’s editor now opens directly under its own row, together with the brand warning if it has one, instead of at the bottom of the table under the wrong draft. Several can be open at once.
  • The shop a product comes from is now shown first, with its logo and name, as in Product research, in place of the grey name tag beside the supplier link.
  • A product whose page shows a Prime-only price is now marked Prime price instead of Not Prime.

Photos in the description

  • The empty photo squares in a new listing’s description are filled once eBay has copied the photographs. Until then eBay can still report the shop’s own picture addresses, which are never put in a description; the program now waits for eBay’s own, and tries again for up to an hour and then on every sync, so a listing no longer stays with empty squares.

Version 4.1.76

October 2026 · The brand warning opens under its own row, and never stops a listing

Smaller fixes

  • Clicking the brand (VeRO) tag on a draft now opens the warning as its own panel directly under that row, without opening the editor, and a second click shuts it. The warning is a notice only: sending a draft, or listing the ticked ones, always goes ahead once you confirm, and the confirmation repeats the warning.

Version 4.1.75

October 2026 · The brand warning opens under the draft, where you can read it

Smaller fixes

  • On the Drafts page the brand (VeRO) tag was clipped by the table and could not be read. Clicking it now opens the warning as a full-width panel at the top of that draft’s editor, with its buttons, and it says plainly that it is a notice and you can still list the draft.

Version 4.1.74

October 2026 · Listing one draft now says what is stopping it

Smaller fixes

  • The send button on a draft, and “Save & list on eBay”, now always say what happened. A brand (VeRO) warning is a notice, not a lock: it appears in the confirmation, and if you say yes the draft is listed.

Version 4.1.73

October 2026 · Open a draft by clicking its row, and list it straight from there

Faster drafts

  • Click anywhere on a draft’s row to open its editor (and again to shut it); you no longer have to find the pencil. The editor scrolls into view, and clicks on the price, the code, the category box and the links still do what they say.
  • A green send button on each row, and “Save & list on eBay” in the editor, list that one draft on eBay at once, without ticking it and pressing the button at the top. The same checks apply: a brand to check, no photos, and the confirmation that tells you what will go live.

Tidier editor

  • The category number and its Find category button sit on one line at the same height, the delivery cost has its currency symbol in front of it, and the item specifics are separate tiles instead of a grey block.

Version 4.1.72

October 2026 · The draft editor, laid out top to bottom, and a redesigned Drafts table

A full-width draft editor

  • The editor now runs down the page in the order a listing is made: the photographs, then the title with its suggestions side by side, then the category and the shipping, returns and payment policies, the item specifics, your own description, the facts to check against the supplier’s page, and last - at full width, with a Computer and Phone view - the listing exactly as a buyer will see it.

Drafts table, redesigned

  • Each draft has a large photograph, a green, amber or red edge and a status tag (ready to check, under target, no photos, out of stock), its stock and code and supplier as tags, the money as big figures with the return bar, the category beside it, and refresh, pencil and cross icons in place of three text buttons. It matches the Products table.

Smaller fixes

  • The suggestions under the title no longer offer counts and part numbers from other sellers’ listings (“+ 115-in-1”) as popular words to add: those describe somebody else’s product.

Version 4.1.71

October 2026 · Strong eBay titles, built for you and marked out of 100

A title builder in every draft

  • Open a draft and the title now comes with help. Sellhelm asks eBay what buyers actually type for this kind of product, looks at what the best-ranked listings use, and builds three stronger titles from your product’s own details: the product type as buyers write it first, every one of the 80 characters used, the facts that tell it apart (how many pieces, the size, the model and part numbers, the material), and nothing wasted on filler, symbols or repeated words.
  • Each title is marked out of 100 with the reasons, and the title you are typing is re-marked as you go, with a plain note on each thing holding it back. One press uses a suggestion.
  • Sellhelm never puts in a word your product does not carry: a word that does not describe the item is what eBay calls keyword spamming and can get a listing removed. Popular words your product does not mention are offered as ideas to add only if they are true.

Improve many at once

  • Tick drafts and press “Improve titles” to rebuild all of them in one go. A title is only replaced when the new one is clearly stronger, and you can still open any draft to see why.

A better draft editor

  • The left half of the draft editor is now five clear cards: Title, Category, Item specifics (with what eBay asks for that the supplier’s page did not give), your shipping, returns and payment policies, and Your own description, with the Save button always in reach.

Version 4.1.70

October 2026 · A proper side-by-side photo comparison, listing sold and watchers filled in, and icon buttons on Products

Compare photos properly

  • Hold the pointer over an eBay listing’s photo in Product research’s evidence list and you now get a clean comparison: the supplier’s product on one side and the eBay listing on the other, in two equal frames, each labelled, with what it is underneath (the supplier’s title and cost, the listing’s title, price, how many it has sold and how many are watching).

Sold and watchers on every listing

  • Earlier results kept their eBay evidence without each listing’s own sold count and watchers. Every product already rated “Worth selling” or “Maybe” is now looked up again when Sellhelm starts, so the list fills in without you searching each one again.

Products table

  • The three buttons at the end of each row are now inline icons: a refresh arrow to check now, a pencil to edit and a cross to remove, with their names shown when you hover.

Version 4.1.69

October 2026 · A redesigned Products table, big photos everywhere, and a fuller tracking page

Products table, redesigned

  • Each product now has a large photograph, its title with a row of tags under it (what needs attention, stock, Prime next-day, your code, the supplier and the links), the money as big clear figures, and a green, amber or red edge down the left that shows at a glance whether the row is on target, below it or losing money.
  • Sales are three plain numbers (sold in 30 days, watching, sold ever), the rows have room to breathe, and a window too narrow for every column now scrolls sideways instead of letting text run into the next column.

Hold the pointer over any photo

  • Every photograph in the panel now enlarges when you hold the pointer over it: on the Products, Orders, Product research, Competitor research, Drafts and Overview pages. Where there is something to compare it with, both are shown side by side: an eBay listing beside the supplier’s product, and a competitor’s match beside the listing it matched.

The buyer’s tracking page

  • When the driver’s delivery photo has been sent, the picture card is now wide and fills the space beside the headline, with the delivery photo and the item side by side, and the “Delivered” headline lined up in the middle of it.
  • Every update from the carrier’s own list is now shown, with real times: “Out for delivery” in Manchester at 6:29 am, “Delivered to your letterbox” at 7:45 am. The page says where the parcel was left in its headline. Only plain, neutral wording is shown: never a name, an address, the delivery town, the carrier or a tracking number.

Version 4.1.68

October 2026 · The driver’s photo is fetched properly, Check now answers at once, and Product research shows sold and watchers

Fixed

  • The driver’s delivery photo was found on the shop’s tracking page but never kept: the shop stores it in its own temporary picture store, which Sellhelm was not allowed to read from, and its size and format were also refused. It is now fetched from there, re-encoded as a normal-sized JPEG (which also removes the camera’s hidden details) and kept, so it comes through. This was checked against a real delivered order.
  • Product research’s “eBay evidence” list now shows each listing’s own sold count and watchers. They were blank for every listing because eBay’s first look does not carry them; they are now taken from eBay’s results page and each listing’s own sales figure.

Faster

  • “Check now” on the Tracking page now reports what the order page showed within a few seconds, then carries on to the tracking page and the photo, instead of staying on “Looking…” until everything has finished.

Clearer

  • If the shop account’s Chrome is still running an older Sellhelm extension, the Tracking page now says so and says how to reload it, instead of improvements quietly not working.
  • When a delivery photo cannot be found or kept, the order’s note now records each step (page opened, photo found, picture fetched, size before and after), so the reason is never a guess.

Version 4.1.67

October 2026 · Check now answers in seconds, and copy buttons on every order number

Faster

  • “Check now” on the Tracking page is picked up within a couple of seconds when the shop account’s Chrome is open, instead of up to half a minute, and the row says “Reading it at the shop now…” the moment you press it, so it never looks as though nothing happened.
  • Reading a parcel no longer waits at the end for nothing: the window closes as soon as the last parcel has been read.

Improved

  • On the Orders page, the tracking number and the shop’s order number now have a copy button, like the eBay order number: one press copies it without opening the order.
  • The driver’s delivery photo is looked for on the shop’s tracking page itself (the page that shows “Delivery by Amazon”), not only on the order page, and if it still cannot be found the order’s note says exactly what that page held.

Version 4.1.66

October 2026 · Check now works on every parcel, and a tidier Orders table

Fixed

  • “Check now” on the Tracking page no longer refuses a parcel whose number is already on the eBay order. It looks at the shop again, brings the parcel’s step up to date and, once it is delivered, looks for the driver’s photo too.
  • A delivered parcel from the shop’s own driver is now looked at for the driver’s photo even when its number went to eBay.

Improved

  • The Orders table is tidier: the small details under each order’s title (deadline, tracking number, who bought it, the shop’s order number) now sit in one calm row in a single weight, instead of bold labels stacked down the left.
  • Each order’s eBay order number has a copy button beside it: one press copies it without opening the order.

Version 4.1.65

October 2026 · Tracking pages: the driver’s delivery photo, on your panel and on the buyer’s page

The driver’s photo is found and shown

  • When Amazon’s own driver leaves a photo at the door, Sellhelm now finds it on the shop’s tracking page and shows it beside that order on your Tracking page, like a product photo. Hold the pointer over it for a large version, or press it for the full view.
  • Under the order’s title there is a “Send to tracking page” button, and “Don’t use it” if you would rather the buyer did not see it. Once it is on the page you can take it off again with one press.
  • If the photo is not there yet, Sellhelm says it is still looking and tries again every few hours for a day; “Check now” starts the search again.

On the buyer’s page

  • When you send a delivery photo, the buyer’s tracking page shows two pictures side by side in the item card: the photo from the door and the product. Either one opens large when pressed.
  • When you have not sent a delivery photo, the page looks exactly as it did before.

All three choices work

  • In Buyer accounts you still choose: show me first and I choose, put it on the page by itself, or never fetch it. The photo is kept in memory only, never saved to your disk, and only ever goes on the page when you have chosen that.

Version 4.1.64

October 2026 · Product research: far fewer wrong matches

Products are now matched to the right eBay listings

  • Amazon lists a brand above the product name, and Sellhelm was reading only the brand - so a pair of trousers could be stored as just "Scruffs" and matched to every Scruffs listing, hats and gloves included. It now reads the real product name.
  • A product whose name is only a brand, or a word or two, is no longer matched by its words. It says "title too short to check", is never rated worth selling, and costs no credit.
  • Each eBay listing now has to earn its place: either its title is a strong match, or it uses the same photograph as the supplier. Look-alike listings with a different picture are left out and the result says how many were. Matches say whether they were proven by title, by photograph, or both.
  • A barcode match must still be about the same kind of product, so a shared or wrongly entered barcode can no longer pull in something different.

Earlier results are checked again

  • Products already rated "Worth selling" or "Maybe" are looked up again under the stricter rules when Sellhelm starts. Ones that no longer hold up drop to "Not enough to say"; a product you have already paid a search credit for is never charged twice.

Version 4.1.63

October 2026 · eBay management: run your eBay account from the panel

New

  • A new “eBay management” section in the menu, built from what eBay itself reports about your account, so you can see how the business is doing without opening eBay.
  • Seller hub: your balance, seller level, feedback, unread messages and open cases on one page, with a short list of what needs you.
  • Traffic: impressions, views, click rate and conversion by day, where views come from (search, your shop, direct, other eBay pages, outside eBay), a seen-to-sold funnel, every listing’s numbers, and plain advice on what is working and what is not.
  • Money: what is available, on its way and on hold, your payouts, sales, refunds and every kind of eBay fee, month by month, with every movement listed.
  • Messages: read buyers’ messages and questions and reply from the panel, with quick replies. The panel reads them from eBay when you open the page and keeps none of it.
  • Cases & returns: returns, cancellations, cases and not-received requests, open ones first, with how long you have to respond.
  • Account health: your seller level and each measure against the levels, your feedback, and your selling limits.
  • Every page works on a phone as well as a desktop.

Version 4.1.61

October 2026 · Product research no longer reads repeat eBay searches as “nothing found”

Fixed

  • eBay results pages that Product research had read before were kept as empty stand-ins, so a repeat of the same search could be read as “no results” or “no sold figures”. Pages are no longer kept that way.
  • When eBay’s sold items are read but too few match the product, the verdict now says so, instead of saying eBay would not show them.

Version 4.1.60

October 2026 · Product research checks products much faster

Improved

  • Product research no longer reads a whole eBay page to judge demand when eBay’s sold items are not available to your browser: it asks eBay’s own data for how many each matching listing has sold, in a fraction of a second.
  • eBay pages already read are remembered for two days instead of six hours, so the same search is never read twice, and eBay’s results pages are read three at a time instead of two.

Fixed

  • The hourly eBay traffic read (views and impressions behind the Overview and Products numbers) failed with “The sort field value DAY is not supported”. It now works.

Version 4.1.59

October 2026 · A roomier Products page, and Amazon’s own delivery is recognised

Improved

  • The Products table is redesigned to fit the screen with no sideways scrolling: cost and fees, the money you keep with its return bar, and sales with the last check are each grouped into one clear column.
  • The tracking page no longer shows a “need a look” count at the top: the table already shows it.

Fixed

  • Amazon’s own delivery (“Delivery By Amazon”, with a tracking ID starting UK or TBA) is now recognised as the shop’s own driver, so it is followed on your tracking page instead of being flagged for review, and its “Dispatched” step is read correctly.

Version 4.1.57

October 2026 · A neater “No tracking available” tick

Improved

  • “No tracking available” now sits under the parcel’s step on each order as a small toggle, and has its own clear box inside the open order.
  • On a phone, the tracking page has a menu button beside the logo, with a Home link back to the shop’s own site.

Version 4.1.56

October 2026 · The Orders page follows the parcel, and “No tracking available” is built in

Fixed

  • An order that has been sent no longer slips back to “Paid – to ship”, and the order’s status now shows where the parcel really is (Shipped, Out for delivery, Delivered) when eBay has not been told.

New

  • “No tracking available” is now part of the order: it is ticked for you when the parcel is on the shop’s own driver or has a carrier eBay does not know, it appears inside the open order’s Tracking section as well as on the row, and you can untick it.

Version 4.1.55

October 2026 · Buyer-account Chrome windows stay out of your way, and “No tracking available”

Fixed

  • Windows Sellhelm opens to place or check an order now open minimised, behind everything, so they never take over what you are doing. A window only comes forward when it genuinely needs you: a check to pass, a sign-in, or an order ready for you to pay.
  • A tracking page’s history can no longer repeat a line or step backwards (Shipped, then Ordered, then Shipped again). A correction replaces the wrong later steps, and old backwards lines are cleaned up.
  • A pretend order you have already sent no longer goes back to “Paid – to ship” when the panel restarts.

New

  • Each order has a “No tracking available” tick. Most Amazon parcels use Amazon’s own tracking, which eBay cannot take, so tick it and Sellhelm stops asking for a number on the Overview and the tracking page follows the parcel instead. If a number eBay does support turns up, it is still added to the eBay order.

Version 4.1.54

October 2026 · A buyer account’s Chrome opens straight at the shop, and the Tracking page is simpler

Fixed

  • When Sellhelm opens a buyer account’s Chrome itself, it now goes straight to the shop instead of opening a copy of the panel first. The panel page is only used the very first time, to tell the extension which account it is. The extension does its work in that first tab and closes it, and sweeps up that tab if for any reason it was not used.
  • A look at a parcel can no longer move it backwards by itself (a page that says nothing about the parcel is “no news”, not “back to Ordered”).

New

  • The Tracking page is a list with one card per order: the parcel’s four steps, when it was last and will next be checked, and one clear Check now button. Putting a stage right by hand is tucked under each order.

Version 4.1.52

October 2026 · Tracking: a tracking number from a carrier Sellhelm cannot place is still followed to the door

Fixed

  • When the shop gave a tracking number but did not name the carrier, the order was parked as “needs you” and no longer looked at. It is now still checked at the interval you set, shown on your tracking page, and handed to eBay if the carrier is named later. Sellhelm also opens the shop’s own tracking page to find the carrier’s name.

Version 4.1.51

October 2026 · Tracking: the same four steps everywhere, and a wrong reading can be put right

Fixed

  • The shop’s progress tracker lists all its steps on every order; Sellhelm was reading a bare step name (such as “Out for delivery”) as where the parcel was. It now only counts a sentence that says it has happened.
  • Your tracking page uses the shop’s own four steps (Ordered, Shipped, Out for delivery, Delivered), the Orders page shows the same words for each parcel, and a stage that was read wrongly can be corrected (it used to be stuck, as a page only moved forward).
  • The product photo now shows on your tracking page for items bought in as well.

Version 4.1.49

October 2026 · Tracking: you choose how often parcels are checked, and parcels on eBay are still followed for your tracking page

New

  • On the Tracking page you now set how often orders that are on their way are looked up at the shop (15 minutes to 24 hours), and each order shows when it is next looked at. Your tracking page is updated every time.
  • When the shop names a carrier eBay supports, the tracking number is added to the eBay order as before, and the parcel is still followed to the door so your own tracking page stays right.

Version 4.1.47

October 2026 · Buy it completely: the shop’s “placing your order” page is waited out

Fixed

  • After Sellhelm pressed pay, the shop showed a short “placing your order” page that was mistaken for an unknown page and stopped the order before the confirmation arrived. It is now waited for, up to a minute and a half, and the order number is picked up from the confirmation.

Version 4.1.46

October 2026 · Find another searches as hard as it can for an item that is out of stock, and a price rise can be accepted

Fixed

  • A buyer account whose Chrome had been closed is now opened as soon as an order or a read is waiting (it used to wait about a minute and a half first).

New

  • For an item that is out of stock, Find another now reads the item’s own page for its brand, model number and barcode, then searches with each of its titles: other shops, search engines, Amazon again, photo matching, and the shop’s other sellers, with a much longer time and many more pages than a normal search. It goes in order: the shop itself, then Google and the other search engines with the photograph, then the other supplier shops, then again with each of the other titles. Only shops for your own country are used, and deal sites, price comparers and other brands are left out.
  • When an item has only gone up in price and nothing better turns up, Send anyway orders it at the higher price after you confirm what you would keep. An item that is out of stock can never be sent anyway.

Version 4.1.41

October 2026 · Find another: also reads the shop’s other sellers of the same item, and can send an order with one of them

New

  • Find another now asks one of your buyer accounts to open the item’s page and read the shop’s list of OTHER SELLERS (price, Prime, condition, who ships it), alongside the search of other shops. Pick a seller and Send with this seller adds that seller’s offer to the basket and fills in the delivery address as usual.

Version 4.1.39

October 2026 · Orders: Find another supplier for an item that is out of stock or has gone up

New

  • An order that cannot be sent because its item is out of stock, or has gone up by more than you allow, now has a Find another button. It opens a window that searches for the same item at other shops, shows what it found with the price and what you would keep, and when you approve one the order’s product switches to it. No sale has to be cancelled.

Version 4.1.37

October 2026 · Buyer accounts: the order’s own address is selected from the saved list

Fixed

  • When the account already had the buyer’s address saved, Sellhelm could treat the whole address list as one row and leave the account’s own address selected. It now picks the buyer’s own row.

Version 4.1.36

October 2026 · Orders: a Send button on every order that can be bought, and the supplier facts on each row

New

  • Each order still to be ordered now has a Send button on its row: press it, Sellhelm fills in the basket and the delivery address in a buyer account’s Chrome, and you press pay. The row shows how it is going and when it is ready to pay.
  • Each row shows what the supplier charges now against when it was listed, whether it is in stock, and the return on the order. Orders that cannot be sent say why on the row (price up, out of stock).

Version 4.1.35

October 2026 · Pretend orders: try the Orders page and the buying before a real sale

New

  • A seller can add a few pretend orders with delivery addresses (a small file in the data folder). They behave like eBay orders in the panel, buy through a buyer account up to the pay page, and nothing is ever sent to eBay for them.

Version 4.1.34

October 2026 · Buyer accounts: the status board now marks what has been proved, with the evidence

Fixed

  • The status board on Buyer accounts now marks “Only buy with Prime delivery” as working, which it is.

Version 4.1.32

October 2026 · Buyer accounts say what works and what does not; the Orders page flags price rises and out-of-stock items

New

  • A “What works and what does not” board at the top of Buyer accounts: what has been tried for real, what is only checked in code, what is not built, and the known problems.
  • Orders still to be ordered now show “Price up N%” when the shop charges more than you allow (default 10%) and “Out of stock” when the shop shows the item as unavailable. Those orders are not sent to a buyer account, and the order says why.

Version 4.1.31

October 2026 · Buyer accounts: switching the gift option off now really leaves the gift out

Fixed

  • Amazon remembers a ticked gift box from an earlier order. With the gift option off, Sellhelm now unticks it, so the order is bought without a gift message.
  • The new-address form is checked before it is sent, so a box Amazon emptied while it looked things up is typed again, and the delivery options are given time to be worked out again after an address change.

Version 4.1.30

October 2026 · Buyer accounts: a new delivery address is chosen as given, and the gift step can be left out

Fixed

  • When Amazon offers its own “suggested” version of a delivery address, Sellhelm keeps the address exactly as the customer gave it.
  • A new delivery address is waited for and selected before delivering to it, so the account’s own address is never used by mistake. Works with the gift option on or off.

Version 4.1.29

October 2026 · Buyer accounts reach the pay button: Amazon error pages are retried, not mistaken for a check

Fixed

  • A temporary Amazon error page (a 500, for instance) was being taken for a “prove you are a person” check and set the account aside for twelve hours. It is now tried again, and only a real check sets an account aside.
  • The delivery date is read from whole words, so a gift line with the word “friend” is no longer read as Friday.
  • A practice or real order now goes from the basket through the offers page, the gift page, the delivery address pop-up and the form, to the last page with the pay button.

Version 4.1.28

October 2026 · Buyer accounts: say what made Sellhelm think it saw a check, and carry on past Amazon’s offers page

Fixed

  • When a buyer account is set aside because Amazon seemed to ask “prove you are a person”, the account now says what the page was and which words matched, so a normal page can never be mistaken for a check without it showing.
  • Amazon’s offers page between the basket and the checkout is carried on past (“Continue to checkout”); no offer is ever taken.

Version 4.1.27

October 2026 · Buyer accounts: the order’s delivery address goes in on Amazon’s newer checkout

Fixed

  • Amazon’s newer checkout shows the account’s own address and a pop-up form to add another. Sellhelm now presses Change, finds the form by its labels, picks the country by its name and fills in the order’s address.
  • The gift page is handled (message and sender from your settings), the quantity is corrected with Amazon’s plus and minus buttons, and the bare page Amazon shows while it builds the checkout is waited out.

Version 4.1.26

October 2026 · Buyer accounts: your own gift message, and only bought orders count towards the daily limit

New

  • Gift message and sender. Amazon will not save a gift with an empty card, so Buyer accounts now has two boxes for what it says and who it is from. Nothing is taken from the account holder’s own name.

Fixed

  • Only orders that were actually bought count towards an account’s daily limit. Attempts that stopped, cancelled ones and practice orders no longer use it up or make the account rest.
  • When an order stops, the message now says the steps it took to get there.

Version 4.1.25

October 2026 · Buyer accounts: the order’s delivery address goes in, and the gift tick is used

Fixed

  • When Amazon showed the account’s own saved address on the last page, Sellhelm stopped. It now presses Change, adds the order’s address and carries on to the pay button.
  • The basket’s “This order contains a gift” tick is now used when you have asked for orders to be marked as gifts.

Version 4.1.24

October 2026 · Buyer accounts: the order window opens, and the account updates itself

Fixed

  • The window for an assisted order could fail to open (Chrome refuses a window that is both maximized and given a size). It opens now.
  • A buyer account’s Chrome now reloads its extension by itself when Sellhelm has been updated, so there is no need to reload it by hand.

Version 4.1.23

October 2026 · A buyer account that hits a problem now says so on the order

Fixed

  • If something unexpected stopped a buyer account partway through an order, the order just sat there with no word. It now stops, and the order says what went wrong.

Version 4.1.22

October 2026 · A buyer account answers when an order is waiting

Fixed

  • The Chrome of a buyer account could be set up and show as connected, yet never pick up an order: the part of the extension that asks Sellhelm for work stopped itself on a rule Chrome applies to extensions. It now asks every 30 seconds while that Chrome is open, and an order started from Sellhelm opens it and is taken at once.

Version 4.1.21

October 2026 · Try a practice order before a real sale depends on it

New

  • Practice orders. On Buyer accounts, paste any Amazon product page and press Start a practice order. Sellhelm opens the account's Chrome, puts the item in the basket, fills in a made-up delivery address and stops at the pay page so you can see it work. Nothing is bought unless you press pay yourself, nothing is sent to eBay and nothing is recorded as a sale.

Version 4.1.20

October 2026 · The menu fits the window: no scrolling, and the fold button no longer gets squashed

Fixed

  • When the menu was folded to a strip of icons in a window that was not very tall, the button that folds and unfolds it was squeezed flat and its icon drew over the account marks and pages around it. Nothing in the menu is squeezed any more.
  • The menu is a little more compact in a shorter window, open or folded, so every page, the connection light and the light and dark switch fit without a scroll bar (down to a window about 700 pixels high).

Version 4.1.19

October 2026 · Buyer accounts: Sellhelm can place the Amazon order for you, and find the real tracking

New

  • Buyer accounts. Add your own Amazon accounts (each in its own Chrome profile, with Prime) and Sellhelm can place the order for a sale. It opens that account's Chrome itself, fills in the basket and the delivery address, and closes it again, so nothing has to be left open. Choose "fill it in, I press pay" or "buy it completely". Orders are shared across your accounts, spaced out, and can wait an hour, a day or as long as you like before they start.
  • If an account is suspended, needs a check from Amazon, or its payment is refused, Sellhelm sees it straight away, sets that account aside, and tries the order on your next account. You are told on the Overview and with a Windows message.
  • The Orders page shows which buyer account bought each order and the Amazon order number, and marks the eBay order as shipped.
  • Real tracking. A few hours after an order is bought, Sellhelm reads the carrier and tracking number from the Amazon order and gives it to eBay when it is a carrier eBay can follow, such as DPD or Evri, so your buyer follows it on eBay as normal. Nothing is ever made up or converted.

Add-on

  • Tracking pages (an optional add-on you pay for once, and you bring the domain): your own order-tracking page on your own web address for each eBay shop, for the parcels that a carrier's own tracking cannot show on eBay. Buyers enter their eBay order number and see where their parcel is. A new Tracking page in Sellhelm shows which orders are on it, lets you put one there by hand, and lets you choose whether the photo the driver took at the door goes on it. It appears in the menu only when your licence has the add-on.

Good to know

  • Amazon changes its pages without notice, so start with "fill it in, I press pay" and one inexpensive item, and check what Sellhelm filled in before you press pay.

Version 4.1.18

October 2026 · Each Chrome profile finds its own account's Sellhelm by itself

Fixed

  • Every account runs as its own copy of Sellhelm on its own port, and the port can change when Sellhelm is restarted or updated. A profile's extension remembered the old port and only found the new one when that account's window was opened, so after an update the extension in a profile could be talking to nothing, or to another account's copy, and the browser search showed "needs attention" until you opened the window. The extension now asks the nearby ports who they are when its own copy does not answer, takes the one that says it is Sellhelm running this profile's account, and keeps it. It looks at most once every 20 seconds. After installing, reload the extension once on chrome://extensions in each profile.

Version 4.1.17

October 2026 · Amazon for the US shop: delivery quoted for the wrong country is now caught

Amazon.com for the US shop

  • Amazon quotes delivery for the delivery address the browser has on the site. In a Chrome whose address for Amazon.com is outside the US, every delivery cost and date on a search is an export price for that country, which is nothing like what a US customer pays. Sellhelm now notices "Ships to" another country, shows no delivery terms for those results (and no Prime claim either), marks each with "Delivery shown for ...", and puts one clear note at the top of the run saying what to change: set a delivery address in the shop's own country in that Chrome, then search again. Prices and everything else are unaffected. The same check protects the other store if its address is abroad.
  • Checked against the real US store in a Chrome with a US delivery address (a search for hand saws: 60 results, a product page, and a Prime deal). The US store words a result the other way round from the other store: the Prime line comes first ("Join Prime to get FREE delivery Tomorrow, Oct 7") and the ordinary delivery after it ("Or Non-members get FREE delivery Sun, Oct 11 on $35 of items shipped by Amazon"). 57 of the 60 results read like that, and Sellhelm would have taken the Prime date for the ordinary delivery and missed Prime altogether. It now reads both, so a US result shows the same things as a result from the other store: free over $35 or not, Prime next day, delivery dates, "shipped by Amazon", and the Prime-only price ("Prime Big Deal", "Exclusive Prime price") beside the price everyone pays, in dollars. The US product page, which words it the same way for both stores, is read the same way, including a Prime line that sits inside the Prime deal row. US searches and product pages are also read as soon as their results are in, like the other stores.
  • A hidden fix in the same code: the delivery text of a search result was cut part-way through the next piece of the page, leaving a stray fragment of markup after it. It is now dropped, so nothing after a delivery line can be mistaken for part of it.

Version 4.1.16

October 2026 · AliExpress product research: faster, with delivery on every result, and checked in dollars for the US

Faster

  • Timed on a real AliExpress search page: its 60 results are in the page after about 2 seconds, but Chrome only calls the page "loaded" after about 28 seconds, and a product page is not "loaded" for 20 seconds or more. The program waited for that. AliExpress results and product pages are now read the moment their data is in (results: the data script; product page: the title, price and shipping lines), which should take a few seconds instead of 30 or more. A "prove you are human" check is reported straight away instead of after the wait.

Delivery on every result

  • AliExpress's own search data says when each item arrives ("Delivery: Oct 15 - 19", on about half the results) and which have free shipping (about one in eight). That is now shown on every result straight away, before its product page is read. The product page, read for the results that look worth selling, still adds what shipping costs and where it is sent from, and replaces it.

AliExpress for the US shop

  • Checked against a real US-region search in dollars (60 results, "US $3.59" and so on, with the exact sold counts) and a US product page ("Shipping: $1.99", "Delivery: Oct 15 - 19"). Dollars are accepted for the US shop and a page in any other currency is refused. A US warehouse now counts as "local" for the US shop, the way a home warehouse does for each shop, so "Sent from the US" picks them out and a quick delivery from one is marked. After installing, reload the extension once on chrome://extensions in each Chrome profile.

Version 4.1.15

October 2026 · Product research is several times faster, with the same results

Faster product research

  • Measured on a real run: the program waited for Chrome to call each page "loaded", which on an eBay or Amazon results page is 10 to 15 seconds after the results are already in the page (and more in a tab nobody is looking at), and then waited again for the page to stop changing. Results pages are now read the moment their results are in. That should be 5 to 8 seconds a page instead of the 30 to 45 seen on a real run.
  • A product no longer has its own page read a second time just to confirm a price the search already gave. When a result was read in your own Chrome, with its delivery drawn and an ordinary price, that result is the shop's own statement of the price and is used as it is. Prime-only prices, plain reads and anything unclear are still read from the product page, so the figures do not change.
  • Nothing is skipped that mattered: Prime, delivery, availability and price come out the same. After installing, reload the extension once on chrome://extensions in each Chrome profile, because the faster reading is done by the extension.

Version 4.1.14

October 2026 · Prime is now waited for, and the results page keeps its width

Product research: Prime

  • Found the real cause of products showing "Not Prime" when they are Prime: in a signed-in Chrome, Amazon puts a block of styling text inside the Prime line of a search result ("Or .prime-brand-color {...} Prime members get FREE delivery Tomorrow"). Sellhelm read that styling as words, did not recognise the line, and dropped the Prime. In a test on a real search, 39 of 73 results carried the line. Styling and scripts inside a delivery line are now ignored, and the Prime sentence is found by its own words.
  • Prime delivery is drawn on an Amazon product page a moment after the page itself, so a page read too early looked like it had no Prime. The extension now waits for the delivery block to appear and for its Prime line (up to a few seconds after the block), and product pages are read through your own Chrome first whenever it can read, because that is where Prime shows. A plain read is used only when your Chrome cannot read.
  • The Prime line is also found wherever the page draws it, not only in one slot.
  • The table no longer says "Not Prime" when it simply did not see a Prime line. It says "No Prime offer" only when the delivery block was there and had time to show one, and "Prime not checked" when the page was not ready or was read without your Chrome.
  • After installing, reload the extension once on chrome://extensions in each Chrome profile, because the waiting is done by the extension.

Layout

  • The product research results page was narrow while a run had nothing yet, then jumped to full width when the first products arrived. Every page now keeps the same full width whatever is on it.

Version 4.1.13

October 2026 · Amazon Prime switch for product research

Product research: Amazon

  • A new switch, "I have Amazon Prime", above the results and on the setup form. Off: the price and delivery everyone gets. On: a product with a Prime-only price is worked out at that price, and delivery that is free for Prime members counts as free.
  • Switching it re-works every finished result from the numbers already read, in every run, straight away: nothing is searched again. The cost, the profit and the verdict all move, and the table says which price it is using ("Prime price") and what everyone else pays.
  • With Prime on, delivery that is free only over a minimum spend or only on a first order is shown as what it is for people without Prime, in grey, because yours is free. With it off, nothing changes from before.

Version 4.1.12

October 2026 · Amazon research: free delivery and Prime prices are now stated exactly

Product research: Amazon

  • Free delivery over a minimum spend is no longer shown as plain delivery. When the page says "free delivery on orders over a minimum", the table says NOT free, free only over that amount, and sets that against what this item costs. A product page read now keeps that condition, instead of keeping only the date.
  • Free on a first order only, free for everyone, a delivery charge, and "delivery cost not shown" are each said in their own words, in amber where it is not free. When delivery is charged and its cost is not known, the product says "Profit assumes free delivery".
  • Prime is said every time: "Prime: FREE next day", "Prime: FREE delivery", "Prime item", "Not Prime" (your own Chrome was shown it and nothing came with it) or "Prime not checked" (it was read without your Chrome, which is the only place Prime delivery shows).
  • Prime-only deal prices are no longer taken as the price. Where a product shows a "Deal price, exclusively for Prime members" beside a "Non-Deal Price", the cost is the price everyone else pays, and the Prime price is shown beside it.

Version 4.1.11

October 2026 · The extension no longer flips between "allowed" and "needs attention"

Fixed

  • Two Chrome profiles each have the Sellhelm extension, and an update only reached the one that was reloaded: one profile ran the old version beside one on the new. Both talked to the same Sellhelm, so what it showed about the extension (allowed to read websites or not, which version) flipped between the two every few seconds, and "Browser search needs attention" kept coming back.
  • An extension that has not been told which account it is for is now turned away once your accounts have Chrome profiles of their own, so it can no longer mix its answers into the account's own extension's. Opening the account from Sellhelm tells it.
  • The extension now reloads itself, once, when Sellhelm is newer than it is, so an update reaches every profile without you reloading each one. (This one you do have to reload by hand on chrome://extensions, in each profile, because the old versions cannot do it.)

Version 4.1.10

October 2026 · Fixed: "The Sellhelm extension is not in this Chrome profile yet" when it was

Fixed

  • Each account now runs as its own copy of Sellhelm on its own port, and which port an account is on can change from one day to the next. A Chrome profile that had been set up while its account was on one port refused to follow it to another, so the panel wrongly said the extension was missing. The extension now follows its account to the new port, but only when the page there is Sellhelm running that very account. After installing, reload the extension once on chrome://extensions.

Version 4.1.9

October 2026 · Starting Sellhelm opens your account in its own profile, and Amazon is read through your Chrome

Starting Sellhelm

  • The icon by the clock (and the Start menu) now opens the account Sellhelm last had open straight in the Chrome profile that belongs to it, or brings its window forward if it is already open. The window that only asked you to choose an account is no longer opened just to start, so there are no extra windows. An account with no Chrome profile chosen opens in your computer's own browser as before.

Product research: Amazon

  • Amazon is now read through your own Chrome whenever it can be (the extension is there and allowed), because that is what shows Prime and next-day delivery. When it cannot be, Sellhelm reads it plainly as before, and does not ask the browser again for a few minutes.
  • When a product page is read afterwards, a plain read never takes Prime away from what your browser showed on the search: what a browser saw is kept.

Version 4.1.8

October 2026 · Product research shows delivery, Prime and availability for Amazon, and account windows come up full screen

Product research: Amazon

  • Every Amazon product in a research run now shows what Amazon says about getting it to you: whether it can be bought, whether it is Prime (with next-day delivery picked out in green), the delivery date, and whether delivery is free for everyone, free only over a minimum spend, free on a first order only, or paid.
  • Also shown on each product: who sends it (Amazon itself or a seller), small business, stock left, the star rating with how many reviews, how many were bought in the past month, the badge (Best Seller and similar), and the list price with how far below it this is.
  • Pick products out by "Prime next day", "Prime", "Fast delivery" or "Free shipping", sort by "Fastest delivery", and the exported spreadsheet has a Delivery column. When the product page is read, what it says about delivery is laid over what the search showed, and the search's details are kept.
  • Prime lines appear when Amazon is read through your own signed-in Chrome; a plain read shows the ordinary delivery lines.

Accounts

  • An account's window that is brought forward now really comes to the front (Windows only flashed the taskbar before), and it comes up full screen. Windows Sellhelm opens for an account open full screen too.

Version 4.1.7

October 2026 · Every account runs on its own, so you can work in all of them at once

Several accounts at once

  • Each eBay account now runs as its own copy of Sellhelm, in its own Chrome window and profile. You can work in two, five or ten accounts at the same time: a window only ever talks to its own account, so nothing can mix, and no window is covered or stopped because you opened another.
  • Going to an account that is already open brings its window forward; only an account with no window opens one. The copy for an account starts the first time you go to it.
  • Every account with monitoring switched on keeps watching in the background, on its own schedule, whether or not you have it open. Switch monitoring on in an account and it starts with the others from then on. Accounts with monitoring off are still looked at in the background so the start page stays up to date.
  • Closing Sellhelm closes every account's copy with it, and an update closes them all before replacing anything.

Changed

  • Moving everything to a new computer is done from the first Sellhelm window (the one the icon by the clock opens), which closes the other accounts' copies while it works.

Version 4.1.6

October 2026 · Switching between accounts no longer goes round in circles

Fixed

  • Going to the account a window already shows no longer covers that window with a notice about itself, which is what sent it back and forth.
  • A window asked to come forward now remembers that across the reload it does to uncover itself, so going to an account brings its existing window up instead of seeming to do nothing.
  • Each tab keeps its identity when it reloads, so a reload can no longer turn the older window into the "second" one.
  • The "already open in another window" notice is gone. Two windows of the same account cannot mix anything up, so one is never covered because of the other: a window is only ever covered when the panel has a different account open, and its buttons take you back.

Version 4.1.5

October 2026 · No extra tabs: an account that is already open is brought forward

Fixed

  • A window that had just been opened for an account was not being counted as open, so going to that account again opened a second tab in the same Chrome window. It is counted from the moment it opens now, and going to the account brings the window forward instead.

Cleaner opening

  • If the account you choose belongs to the Chrome profile the choosing screen is already in, the choosing screen now closes itself once the account is open, so you are left with one tab instead of two. If Chrome will not let it close, it tells you it can be closed.

Version 4.1.4

October 2026 · One window per account, and plainer words

One window per account

  • An account is only ever open in one Chrome window. Going to an account that already has its window up brings that window forward, instead of opening another, so there are never more windows than accounts. If a second window of an account does turn up, it is covered and points you to the first.
  • The Chrome extension in each profile is what raises the window, so keep it added to each account profile.

Clearer

  • The screen that lets you choose an account now says in plain words what it is for, and under each account it says what actually needs you (for example, orders that are late) instead of a label like urgent thing.
  • The account Sellhelm is currently showing is called Current, not Open now, in the menu and on the Accounts page.

Version 4.1.3

October 2026 · A window never shows an account it does not belong to

No mixing, even by accident

  • A Sellhelm window that was not opened from an account is now only a launcher: it lists your accounts and opens each one in its own Chrome profile, and it never shows an account itself, even if you reload it. When you open another account, the window you came from is covered until its own account is opened again.
  • Fixed: the notice shown over a window could leave its button greyed out, so the window felt frozen. The button now works straight away.

Version 4.1.2

October 2026 · Every account stays in its own Chrome profile

Always opened in the right profile

  • Going to an account, from the menu, the Accounts page or its card, now always opens it in the Chrome profile you chose for it, so one account is never signed in to eBay or a supplier inside the browser of another account. The window you were in steps aside with a notice, and comes back by itself when its account is opened again.
  • A new account can have a Chrome profile made for it by Sellhelm, with no Google sign-in needed, or be tied to one of your own profiles. An account with no profile is asked about before it is opened.
  • The Chrome extension in a profile only ever works for that account. If the extension is missing from a profile, Sellhelm says so and walks you through adding it there.

Tidier menu

  • Long account names no longer push the menu sideways: they are shortened to fit, with the number needing attention always in view.

Version 4.1.1

October 2026 · One button to sign in to eBay, and your developer keys entered once

Sign in with one button

  • Connecting an eBay account is now one button: Sign in to eBay opens eBay in the Chrome profile of that account, you sign in and press Agree, and Sellhelm finishes the connection by itself. There is no address to copy and paste back.
  • It needs one thing from you, once: on developer.ebay.com, set the Auth accepted URL of your RuName to the address shown in the Settings page of Sellhelm, under eBay connection. Until you do, the old way still works, with a button that uses the address you copied.

Developer keys entered once

  • Your eBay developer keys belong to your developer account, not to any one shop, so they are now saved once and shared by all your accounts. A new account needs only its own sign-in, and the keys section folds away to a single line once they are saved.

Version 4.1.0

October 2026 · As many eBay accounts as you run, on one licence

Many accounts, one licence

  • A licence now limits the computer, never the eBay accounts. A furniture shop, a toy shop and an eBay US shop for international products can all run in one copy of Sellhelm on one PC.
  • Each account is kept completely apart: its own products, drafts, prices, orders, books, settings and eBay sign-in, in its own currency. Add one from the new Accounts page: another shop on the same eBay site, or your shop on the other eBay site (the sign-in can be shared when it is the same seller). Your existing shop is exactly as it was.

Switching, and what needs you first

  • With two or more accounts, a switcher appears in the top bar: two clicks to open another, and a stripe in the colour of the open account along the bar, so you always know which shop you are in.
  • The new Accounts page is the first thing you see when you open Sellhelm. It lists every account with what needs attention in each, most urgent first: late orders, orders to place, products out of stock, eBay not connected.
  • The accounts you are not looking at are checked in the background, one at a time, so those figures stay fresh. A check never runs against an account while you have it open, and switching waits for anything in progress rather than mixing the data of two shops.

A Chrome of its own for each account

  • Each account can have its own Chrome, kept by Sellhelm, with its own eBay and supplier sign-ins, so your accounts are never signed in side by side. One button on the card of an account opens it. Or choose one of your existing Chrome profiles.
  • The Chrome extension in the Chrome of an account only ever works for that account. If another account is open in Sellhelm it waits and says so, instead of doing the work of the wrong shop.

Moving to a new computer

  • Save everything to a file now carries every account, and brings them all back on the new computer, each with its own data, settings and (if you choose) eBay connection. Nothing is changed unless the whole file checks out first. A licence can be moved to a new computer twice by you; after that, ask us and we will move it.

Version 4.0.59

October 2026 · Product research shows how an AliExpress item is sent

Shipping at a glance

  • Every AliExpress product in Product research now shows how it is sent, taken from the product page itself: whether shipping is free or what it costs, where it is sent from (a warehouse in your own country or overseas), and the delivery dates the page gives, with how often it arrives that fast when AliExpress says so, such as "get it before Friday, Oct 07 - 09 (80.7% within 3 days)".
  • A quick delivery is picked out in green, so a fast local delivery stands out in a long list. A new Shipping filter on the results shows only fast deliveries, items sent from your own country, or items with free shipping.
  • When an item charges for shipping and the page gives the price, that cost is counted against the profit, so the verdict is not flattered by shipping you would have to pay.

Version 4.0.58

October 2026 · Sell your own stock: products with no supplier website

Your own stock

  • A new tab on the Add page, "Your own stock", is for products you hold yourself: stock in your own warehouse, or from a supplier that has no website. You enter the product by hand and it becomes a draft built the same way a supplier link is.
  • You give it a title, brand, condition, barcode and model number, how many you have, the price you want, what each one cost you (optional, so the fees and your return are worked out as you type), a description, key points, what is in the box, specifications, and photographs from your computer.
  • Beside the form is the listing it will build, shown as you type: your listing template, or plain text if you prefer. You choose the shipping, returns and payment policies from your own eBay policies, and the delivery and returns wording in the description follows the policies you chose. A "Find category" button suggests categories from the title and searches the whole of eBay category list.

Photographs

  • Add as many as eBay allows, drag them into the order you want or use the arrows, and take any out. The first is the main picture. They are given to eBay to host, and the picture slots in the template are filled with those addresses when the listing is made, so it goes up complete in one step. Pictures under 500 pixels are refused with the reason.

Stock you control

  • Save it to Drafts to check and list with the others, or list it on eBay straight away. The same VeRO check, item specifics and eBay checks apply. The quantity on eBay is the number you enter: nothing reads a supplier for these products or changes the count behind your back, and on the Products page each one has its own stock box where Set sends a new number to eBay. eBay takes one off for every sale.
  • Edit details on the Drafts page changes the quantity, price, photographs, description and specifications later, and discarding a draft deletes its photographs from your computer.

Better drafts for every supplier

  • The Drafts editor now has the same "Find category" button, and the description of a draft now uses the delivery and returns wording of the shipping and returns policies chosen for that draft, not only those of the supplier.

Version 4.0.57

October 2026 · A much bigger VeRO watch list

Over ten thousand more brands watched

  • The built-in VeRO watch list has grown from under a thousand brands to almost eleven thousand: fashion and luxury houses, electronics and appliances, tools, furniture and homeware, toys and licensed characters, films and TV, football clubs and sports leagues, music acts, beauty and skincare, health and baby brands, food and drink, motoring and cycling, instruments and more.
  • Each brand can carry the product lines people put in titles. A name that is also an ordinary word ("Polar", "Simple", "Oxford") only counts when the title also has a word that shows it is the brand, and the list was run over about fourteen hundred real product titles from the shops to find and remove names that fired by mistake.
  • It is still a watch list, not the eBay list: eBay has over 40,000 rights owners in VeRO and publishes no complete list, so a brand nobody has checked is still held back. Telling Sellhelm in Settings that you may sell a brand now also covers the own product lines of that brand.
  • Checking is quick (a few thousandths of a second per draft) even with the larger list.

Clearer help for AliExpress

  • If AliExpress shows prices in the wrong currency for your eBay site, Product research now says where to change it: the Ship to / Currency button at the top right of AliExpress.

Version 4.0.56

October 2026 · VeRO warnings are smaller and say what they found

A tidier VeRO warning

  • The VeRO warning on a draft is now a small tag instead of a large box, so the Drafts page stays clean. Click the tag to open the reasons and the buttons; click anywhere else to close it. The tag has a dot and outline (red for a protected brand, amber for a brand to check, green once you have chosen to list it) and plain readable text.
  • The reasons now quote the exact word that was found and where it was found (the title, the brand or the description), so you can see why a draft was flagged without guessing.
  • A product whose brand is written in lower case, such as a monitor titled "iiyama ProLite XUB2792", is now noticed as a brand to check when the supplier gave no brand.

Shops

  • Escentual in Product research now gives photographs and working product links, and a page that sells several sizes at different prices has its list price confirmed when exactly one size matches.

Version 4.0.55

October 2026 · A VeRO brand checker on every draft, and Product research checked against every shop

VeRO brand checker

  • Every draft is now checked for brands that report listings on eBay (the VeRO programme), so a protected brand is flagged before you list it instead of after eBay removes the listing. A small tag on the draft shows which brand, and a click opens the reasons.
  • A draft that names a protected brand, uses copy wording ("replica", "inspired by"), or carries a brand nobody has checked yet is held back from listing until you decide: tell Sellhelm you are authorised, that you have checked the brand and it is fine, or choose to list it anyway.
  • Sellhelm checks against a watch list of several hundred brands that is built in and refreshed from Sellhelm once a day, plus three lists of your own in Settings. It is a watch list, not eBay's own: eBay has over 40,000 rights owners in VeRO and publishes no complete list, which is why a brand it has not seen is held back too. Product research shows the same tag on a product.

Every shop was tested for real

  • Each of the shops Product research can search was put through a live run in a real browser: search the shop, read a product page, and add a product to Drafts - and the price on the shop's list was compared with the price on the product's own page. That test found prices that were wrong on the list, and they are fixed.
  • Prices drawn in two pieces, the whole number and the decimals, were being cut to the whole number at two shops (95.99 shown as 95). A members' price or a loyalty-scheme price shown beside the real one was being taken as the cost at two more, and a subscribe-and-save price at a pet shop. A page that lists two sizes of one product could be priced from the wrong size.
  • One shop was taken out of Product research: its product pages ask for a size or colour before any price shows, so a single cost cannot be read for a product. It comes back if that changes.

A price you can rely on

  • Before a product that looks profitable is checked any further - and before it can use a credit - its price is read again from the supplier's own product page, the same page Add to Drafts uses. The profit, the verdict and the credit all use that price, and the product shows a small "checked on their page" tick.
  • If the page will not give a price, the product is not given a verdict and costs nothing, and the reason is kept.

See which shop is being scanned

  • Every research on the list and every research you open now says what it is doing right now, with the shop's logo: searching a shop for a word, reading a price at a shop, or checking a product on eBay.
  • Open a research to see each shop in it with its own progress - searches done, products found, products checked on eBay - and a clear "Not working" or "Resting" mark, with the reason, for a shop that is not giving results.

Fixes found by testing every shop

  • A shop's own tracking text or a product code said twice in a product's name made eBay find nothing; names are now cleaned before eBay is searched. A page that sells several sizes at different prices is no longer called a category page, and its list price is confirmed when exactly one size has it. A supplier page that the browser fails to open once is now tried again instead of being treated as a bad product. AliExpress is read correctly when the browser is signed in to it.

A research no longer waits behind another

  • A research started while a long one was running could sit at zero for hours, because the long one's backlog held back every search. Researches now take turns, and a backlog only holds back the research that owns it.

Photographs

  • Pictures that a shop offers only as thumbnails are now asked for in their bigger size before being given up on, so more products arrive in Drafts with usable photographs.
  • Some shops only draw the first few product pictures on a list page; the rest are now found from the shop's own picture pattern. Product pages that mix menu thumbnails with the product's photographs, or hide the real gallery behind a small preview, now give the real photographs.

Version 4.0.54

October 2026 · A tidier seller card in Competitor research

The buttons fit

  • On a researched seller card the buttons were too wide for the card, so some spilled out over its edge. They now wrap: View listings on its own row, then Check again, the button to check the other way (whole shop or sold items), and Remove.

Version 4.0.53

October 2026 · Competitor research can scan only a seller's sold items

Whole shop, or just what has sold

  • Next to "Whole shop" there is now "Sold items only". It reads eBay's own "Sold items" filter on that seller's shop, so you see only the listings that have really sold, each with the date it last sold - a much more concentrated picture of what a competitor actually moves.
  • Everything else works the same on those listings: the real lifetime sold figure from each one's own page, finding the supplier behind a winner, and the profit if you matched their price. Reading a seller still never uses a search credit.
  • Each seller's card shows which kind of scan it holds, and has a button to check it the other way. A new check of a seller replaces their earlier results.

eBay's sold view needs you signed in

  • eBay shows the sold-items view only to someone signed in. If the browser Sellhelm uses is not, the scan stops straight away and says why, with a "Sign in to eBay" button that opens eBay's own sign-in page in that browser. A scan that does reach the sold view also tells Product research's sign-in indicator that you are signed in.

Tidier form

  • The username box no longer gets squeezed by the second button on a narrow window.

Version 4.0.52

October 2026 · Product research now tells you whether your browser is signed in to eBay, and lets you fix it in one click

A signed-in indicator on Product research

  • eBay only shows how many of a product sold in the last 90 days to someone who is signed in. Sellhelm reads eBay through the browser that has its extension in it, and if you are signed in to eBay in a different Chrome profile, that does not count - so the figure could quietly go missing. A new pill beside "Browser search on" now says plainly: eBay signed in, not signed in, or not checked yet.
  • It updates by itself as the research reads eBay, and "Check again" asks the browser right now.

A Sign in to eBay button

  • When the pill says not signed in, press "Sign in to eBay": eBay's own sign-in page opens in front, in the same browser the research uses. Sign in there once and the research can read the 90-day figures from then on.
  • Sellhelm never sees your password and types nothing for you. It opens only eBay's own sign-in address, and stores only whether the answer was "signed in" or "not signed in".
  • After updating, reload the Sellhelm extension once in Chrome (chrome://extensions) so the button can open the page.

Version 4.0.51

October 2026 · Faster research, no more window flashing, and credits for Product research

The research window stays put

  • While a long research run was going, the browser window Sellhelm works in was being closed after a few seconds of quiet and opened again for the next page - so it flashed on screen every few seconds. A run now keeps its one window for as long as it is working and closes it when the run has been quiet for a minute.
  • Opening a page no longer brings the window you are using back to the front each time, which was the second thing that made it blink.

Competitor research finds suppliers sooner

  • It stops looking once suppliers at eight different shops are proven (four in a big batch), instead of reading every remaining candidate page and starting more searches that only add minutes.
  • Pages are picked up the moment they have loaded instead of up to two seconds later, six pages are read at once instead of four, three listings are searched side by side (six in a long batch), and the search engines are paced a little quicker.
  • Nothing about how a supplier is proven has changed: the same barcode, part-number, title and photograph rules decide every match.

Product research is quicker too

  • The two eBay pages that show demand are now asked for side by side instead of one after the other, and more products are carried along at once.

Product research now uses credits - only for products that would make you money

  • Searching your suppliers and checking eBay is still free. A product that is found at a supplier, verified on eBay and would make a profit - even a penny or a cent - uses one search credit. A product that makes no profit, or is not on eBay, costs nothing.
  • The credit is held when eBay's first look shows a profit and given back if the check then fails, so you are never charged for a result you did not get. A product that has been paid for is never charged again when you check it again.
  • The page shows your balance and the rule before you start, how many credits a run has used, and a small "1 credit" tag on each product that used one. If the credits run out the research pauses, says so and carries on when you add more - nothing is lost or marked as failed.
  • They are the same credits Competitor research uses, shared across every PC on your order.

Version 4.0.50

October 2026 · Product research keeps going until it reaches the number of products you asked for

Runs no longer stop early

  • Fixed: a run for a thousand products could finish after only a few searches - the phrases you typed, two pages each. A run now goes as many pages deep as its target needs, and when the phrases themselves are used up it widens to the eBay categories around them (for "hand tools": screwdrivers, pliers, spanners and so on, then the categories under those) at every supplier you chose, until it reaches your number or has nothing left to look for. It needs eBay's category list from Settings to widen.
  • Fixed: choosing a whole department, or leaving the search empty to work through everything, could fail once eBay's category list had been downloaded.

Version 4.0.49

October 2026 · Product research: searches now fall back to your own browser when a shop turns the program away, and the progress label is honest

Searches that were not finding anything

  • Fixed: when a shop (Amazon in particular) answered the program's own request with a "prove you are a person" page, the search was put back in the queue and never tried in your browser - so a run could sit at "0 found" while you could search the same shop yourself without trouble. It now falls back to your own browser straight away, and remembers that the plain request does not work for that shop for a while so it does not keep trying it.
  • The run page now says "Working" while it works, and "Resting a moment" only when a shop or eBay really is being given a rest.

Version 4.0.48

October 2026 · Product research: find products at your suppliers first, then check eBay for what really sells and what makes money

Competitor research, in reverse

  • A new Product research page works the other way round from Competitor research: it finds products at your suppliers first, then looks each one up on eBay to see who already sells it, at what price, how many have sold, how many people are watching - and whether there is money in it after eBay's fees, tax and your delivery costs.
  • Tell it what to look for in your own words ("draws", "office furniture", "beds", "toys"), pick eBay categories, or give it nothing and let it work through everything. Search every supplier or only the ones you tick - just Amazon, say, or just AliExpress.
  • Choose how many products you want (100, 200, 300, 500, a thousand, or keep going until you stop it), and whether each product is checked on eBay as it is found, or collected first and checked when you say.

Built to run overnight

  • A run is a queue that carries on if you close the page or restart Sellhelm, goes at a steady pace the suppliers and eBay are happy with, pauses (and says why) if your browser is needed or eBay asks for a check, and never marks a product as failed just because eBay was slow.
  • eBay's own search is used for the first look at each product, which is quick, and eBay's pages are only read for the products that could actually be worth selling, so the slow part is spent where it matters.

Numbers you can act on

  • Every product gets a verdict - Worth selling, Maybe, Not worth it, or Not enough to say - with the reasons in plain words: the profit and return per sale, how many matching items sold, how many sellers already list it, and the best seller's sales. Change your minimums at any time and every verdict is worked out again straight away without searching again.
  • eBay shows its "sold in the last 90 days" figure only when you are signed in to eBay in your browser. When it is not shown, Sellhelm says so and judges demand from the sales and watchers on the listings instead. Add the good ones to Drafts in one click, or export the whole list to a spreadsheet.

Version 4.0.46

October 2026 · The browser window that reads for you now stays out of your way

Reading in the background, quietly

  • Fixed: while Sellhelm read a seller or searched for suppliers, the browser window it works in kept appearing in front of whatever you were doing. Sellhelm now notes the window you are using before it opens anything and puts it straight back in front, so the working window stays behind it.
  • If you are in a different program altogether, Sellhelm does not pull any browser window forward. After updating, reload the extension in your browser's extensions page so the change takes effect.

Version 4.0.45

October 2026 · Competitor research, rebuilt for long lists: barcodes, photos, AliExpress and every supplier - and a browser that tidies up after itself

It uses everything a listing tells it

  • A listing's brand, barcode, part number and photographs are now read from its own page and used to search - not just its title. The same barcode on a supplier's page is the strongest proof there is, and it settles a match whatever the two titles say.
  • Each match now says how it was proven - same barcode, same part number, same photograph, or a title that matches - and every finished search has a "How it searched" note showing what it used, where it looked and how long it took, so you can see it really did.
  • A supplier whose page shows no single price - a range of options, a first-order price - is no longer thrown away: it is shown with the reason, and a link, instead of a guess.

Built for a thousand listings

  • "Find suppliers for all" searches a whole seller, best sellers first. It runs in the background, shows a progress bar and how long is left, carries on if you close the page or restart Sellhelm, and pauses (without failing anything) if your search credits run out, so you can pick it up again after topping up.
  • Search engines will not serve a program at a robot's pace, so a long run is steady rather than fast: the marketplaces' and shops' own search and the photograph are used first, and the web is searched only for what is still missing, spread across Google, Bing, Brave and DuckDuckGo, with each left alone for a while if it asks for a check. An easy product costs a handful of requests; a hard one is searched to the bottom.
  • Repeat searches and repeat page reads are remembered, so listings that share a supplier, and anything run twice, cost nothing the second time.

AliExpress is now a supplier, in both markets

  • AliExpress can be added to Drafts like any other shop and is searched in every hunt: its search results carry the title, photograph and price, so a match is judged without opening product pages. It is read through your own browser, and it works best if you are signed in to AliExpress in that browser - signed out, it shows first-order prices that cannot be relied on, and Sellhelm will not use them.

More shops searched directly

  • About forty more shops' own search pages are now asked for the product, in both markets, in addition to the web searches - so a product at a shop Sellhelm reads is found there directly, not only if a search engine happens to list it.

Your browser: working, and tidy

  • Fixed: allowing the extension to read websites never took effect until Sellhelm was restarted, so a hunt silently fell back to the weaker search. The extension now reports its permission on every call and the page shows plainly whether your browser is being used - with a "Test the browser search" button that runs a real search and says what happened.
  • Fixed: the extension left a pile of empty browser windows open. It now uses one window, closes it when it has finished, and clears up any it left behind after Chrome restarts it; the extension's menu can also close leftover windows on request.
  • The browser search now carries on while the panel is locked with a password - only the research results themselves stay behind the lock.

A clearer seller page

  • Opening a researched seller now starts with a clean header - their name, how many listings they have, how many have a supplier, how many are profitable and how much they have sold - instead of a large credits card. Your search credits and the browser status are two small badges beside it; the browser one opens to the details and the test button.
  • The listings are cards rather than a table: photo, title, condition and watchers, price and sold, and a green, amber, grey or red stripe on the right that shows at a glance whether a supplier was found, found only at another shop, not found or failed. Open a listing and each match is its own card with the shop, how it was proven, cost, profit and Add to Drafts, always in the same places.

Fewer wrong matches

  • A listing that names a model or part number is no longer matched to a page for a different one, however many words they share. Search pages, category pages, price-comparison sites and eBay's own shopping sites are never taken for suppliers. A barcode that differs rules a page out unless the title and the photograph both agree.

Version 4.0.44

October 2026 · Competitor research now searches through your own browser - and you can enlarge every photo

Finds suppliers the way you do

  • Search engines refuse or mislead a program that searches in bulk, which is why some products were "not found" even though you could find them in a minute. With the Sellhelm Chrome extension, a supplier hunt now runs a real Google search in your own browser, in a window you never see, and opens what it finds.
  • Shops that block a program outright, AliExpress among them, are read through the same browser, so they can be matched too. One permission, given once from the extension, covers it.
  • Without the extension everything still works as before; the Competitors page tells you which way your next hunt will search.

See the photos properly

  • Hold the pointer over any listing photo, or any match, and a large version appears beside it - a quick visual check that a match really is the same product.

Version 4.0.43

October 2026 · Competitor research: finds more suppliers, shows every match, and only charges when it finds one

Searches by photograph too

  • A dropshipper usually copies the supplier's own picture, so the same photograph on another page is often the supplier itself, even when the title was rewritten. Sellhelm now searches by the listing's photograph as well as its words, and compares the pictures itself.
  • A match can now be proven by its title, by its photograph, or by both - and each match says which. Title and photograph agreeing is the strongest proof and is listed first.

Your supported shops, asked directly

  • Sellhelm now asks the shops it reads, not only the web: their own search pages where they allow it, and web searches limited to groups of those shops where they do not. So "is this product at a supplier I can use?" gets a real answer.
  • A confident match at a shop Sellhelm has no reader for is still shown, marked "other shop", and gathered in one panel - each one a possible new supplier. A product found at no supported shop is marked as that too.

Fewer wrong matches

  • Sizes and pack counts now have to agree. A 60 cm cabinet is not its 50 cm sibling and a 2-pack is not a 4-pack, however alike the words - and a matching photograph never overrides numbers that disagree.
  • A match whose photograph clearly differs from the listing's now says "photo differs - check colour", because the same product can come in another colour.
  • Search words are cleaned of symbols that confused search engines, and pages that can never be a supplier (dictionaries, home pages, shops in other countries' languages) are dropped before a page read is spent on them.

Sort by profit, and fold the matches away

  • Once suppliers are found you can sort the whole seller by what you would keep, or filter to the profitable ones, the ones at a supported shop, the ones only found at other shops, or the ones not found at all.
  • Each listing's matches are folded away until you open them, with the best profit shown on the row - a long list of listings stays short. Up to 12 matches are kept per listing, at most two from any one shop.

One credit - only when a supplier is found

  • Finding a supplier now costs one credit only when it finds at least one match: five suppliers is still one credit, and a product it finds nothing for costs nothing. Checking a seller's whole shop is still free.
  • All the places Sellhelm looks - the web, the photograph, each supported shop - are one hunt and one credit, however many searches that takes.

Built to keep working (server-side, live immediately - no update needed for the search itself)

  • The searching no longer depends on a paid search service. If a search engine refuses, or answers with results that have nothing to do with the question, it is set aside for a while and the next one is used; if they are all busy, the search is run from your own computer instead. Popular searches are remembered, so a repeat costs nothing.

Version 4.0.42

October 2026 · Competitor research: a fix for the fix - checking further no longer risks a shop blocking you

One shop, read once

  • Looking at more results (4.0.41, the day before) had a real side effect: a generic product search often returns several near-identical listings from one dominant reseller in a row, and reading every one of them meant hitting that one shop many more times in quick succession - which, on a real search straight after, made Amazon look "down" and get skipped entirely, when the very same listing had matched there moments earlier.
  • A shop with a confirmed match is no longer read again in the same search - Sellhelm moves on to a different shop instead, which both keeps requests to any one shop low and reaches a different, possibly cheaper shop sooner, rather than spending every remaining look on more of the same reseller.

Shopping results, not just web pages (server-side, live immediately - no update needed)

  • Even reading further still was not enough for one real case (1 Oct 2026): the same garden hose listing's actual source - AliExpress - was never an ordinary web page result to begin with. It was a shopping card, a different part of a search engine's results that an ordinary list of web pages never carries at all, however many of them are read.
  • A search now also reads those merchant-and-price cards when a search engine shows them, listed first - at no extra cost, since they already come back in the very same paid search.

Version 4.0.41

October 2026 · Competitor research: a search looks further before it settles

Not just the first few results

  • A search now asks for 20 results instead of 10 - the same 1 credit either way, since the cost is the search, not how many results come back - and checks up to 8 of them for a confident match instead of stopping at 4.
  • Real example, 1 Oct 2026: a generic "garden hose" listing had 4 Amazon re-sellers turn up as genuine title matches (one as thin as 0.8% margin) and stopped there, never reaching the real supplier - AliExpress, sitting a little further down the very same search - found in seconds searching the same title by hand.

Version 4.0.40

October 2026 · Competitor research: finding a supplier now usually costs 1 credit, not 3

The common case got cheaper

  • Finding a supplier runs up to 3 searches - the listing's title, the title again restricted to Amazon, and a phrase from its own description - but the 2nd and 3rd were running almost every time, even once a real supplier had already been found, because the old rule only stopped once 4 matches were found rather than once any were.
  • It now stops as soon as a confident match turns up: the ordinary, successful search costs 1 credit, and the extra searches are only spent chasing a listing the cheap search could not place at all - exactly the case they were built for.

Version 4.0.39

October 2026 · Competitor research: clearer about what a search can cost

Told upfront, not left to work out yourself

  • Finding a supplier for one listing can take up to 3 searches, each spending its own credit - the Competitors page now says so plainly, wherever you might run one, rather than leaving you to notice your balance moving by more than one at a time.
  • It also now says clearly that all 3 searches can be spent and still turn up no confident match - a real, if uncommon, outcome, not a hidden one.

Version 4.0.38

September 2026 · Competitor research: your credit balance at a glance, and a clearer look at every match

See your credit balance without leaving the page

  • Every search against a seller or a single listing spends a credit. The Competitors page now shows how many you have left right on the panel, next to both the seller check and the single-link search, so you always know where you stand before running another one.

Every match set apart, and easier to compare

  • The matches found for a listing now sit in their own clearly separated block underneath it, in a distinct card rather than blending into the row above - with the supplier's own photograph shown next to its name so you can compare it against the listing at a glance.
  • Select more than one match, across more than one listing, and add them all to Drafts in a single action - and "Add to Drafts" always sits in the same place at the end of the row, whichever listing it belongs to.

The seller overview carries more

  • The table you see when checking a whole seller now shows their lifetime sold and current watcher counts too, not just how many listings and pages were read - the same figures already shown per listing, now totalled across everything found.

Version 4.0.36

September 2026 · Competitor research: see what a seller has listed, and find where it comes from

See everything a known seller has listed

  • A new Competitors page: add an eBay username you know is dropshipping, and Sellhelm reads their whole shop - every listing, its price, eBay's own lifetime "sold" figure (read from each listing's own page, not just the search page's own guess, which eBay only shows on a high-volume listing), watchers, and how much stock is left.

Find the supplier, with real numbers

  • Select a listing that is selling well and press Find supplier: Sellhelm searches for where it genuinely comes from, and only ever shows a result when the title is a confident match on the real thing - a near-miss is never shown as if it were.
  • Amazon is searched directly as well as the open web, since a plain search routinely buries Amazon's own page under the listing's own re-posts and reviews.
  • Every match shows its cost, and what you would keep selling at the same price the competitor does - worked out with your own fee and VAT settings, not a guess.
  • eBay itself is never shown as a possible supplier, and a page priced many times higher than the competitor even sells for (an accessory mistaken for the machine it fits, say) is ruled out rather than shown as a match.

One link at a time

  • Paste a single eBay item link on the Competitors page to find its supplier without reading the whole seller's shop - then send a match straight to Drafts, read and priced exactly the way the Add page reads a link you paste in yourself.

Version 4.0.23

September 2026 · A picture the extension had to fetch is never fetched that way again

Kept, not fetched afresh every time

  • The small number of shops whose photographs only the Chrome extension can reach (see 4.0.19) were being asked for again, the same way, every single time a page redrew its rows - and again from nothing every time the panel was closed and reopened. That is a real tab opening and closing each time, which showed up as several tabs flickering open and shut on every visit to Drafts.
  • Once the extension has fetched one of those pictures, it is now kept on this computer, so the tab that fetched it is never needed again for that picture - not on the next visit to Drafts, and not after the panel is restarted.

Version 4.0.22

September 2026 · Re-read now clears a photograph that is genuinely gone

A stale address was being kept instead of cleared

  • Pressing Re-read on a draft whose shop no longer has a usable photograph was leaving the old address in place rather than clearing it - so a thumbnail that had been wrong for some other reason earlier kept trying to load the same wrong address forever, instead of correctly showing "no photograph" like a product genuinely without one. Re-read is meant to be a fresh, trustworthy check; it now clears the thumbnail along with everything else when that is what it genuinely finds.

Version 4.0.21

September 2026 · The Chrome extension never leaves a tab open behind you

A tab is always closed once it is checked

  • When a shop's page would not load properly - most often one asking whether you are a person - the tab reading it used to stay open sometimes, so you could sort it out by hand. That is fine for the odd product, but not once there are thousands of them: a scheduled run that hit even a handful of stuck shops every cycle would leave more and more tabs behind until Chrome itself struggled.
  • Every tab the extension opens is now closed the moment it is done with it, whatever happened. A shop that will not answer is simply reported as failed, the same as ever - you check it yourself from its own "supplier" link, in a tab of your choosing, then press Re-read.

Version 4.0.20

September 2026 · A photograph fix from the day before now waits out a shop's own "are you a person" check

Fixed the fix

  • One of the shops helped by the picture fix below asks its own quick "are you a person" question before it will hand over a photograph, clearing itself on its own a few seconds later - even for a bare picture, not just the product page. The extension now waits for that to clear before reading it, rather than trying a moment too soon and giving up.

Version 4.0.19

September 2026 · A few shops' own photograph service still refused everything

When neither the direct address nor this server would do

  • A small number of shops refuse a photograph request from anywhere but their own browser - not just from this server, but even a plain address typed straight into a page on this program itself. For those, the Chrome extension - already trusted to read the shop's product page itself - now fetches the photograph the same way, so Drafts and the editor can still show it rather than leaving the square blank.
  • A shop naming the very same picture twice on its own product page - once written correctly, once already carrying a real address but with its own host repeated straight after it - no longer turns into a made-up, broken address that fails to load either.

Version 4.0.18

September 2026 · Photographs that would not display now do

Two ways to fetch a picture, not one

  • Some shops keep their photographs behind a stricter wall than their product page itself - the address is perfectly good, but loading it directly can still be refused. Drafts, the full editor and the Add preview now try the shop's own address first and, only if that is refused, a second way through this program's own server - shown either way, not left blank.

Version 4.0.17

September 2026 · Three more ways a photograph could quietly go missing

Found reading real pages, fixed at the source

  • A navigation menu's own picture, named the same way as a product photo on a shop that names its menu tiles that way (NAPA Auto Parts' own site does this), could be picked up as photo #1 instead of the product. It is no longer counted as a product photograph.
  • JEGS names the very same picture two different ways on its own product page - sometimes with a working address, sometimes with its own hostname written twice in a row. The second form used to be resolved into a made-up, doubled address that cannot load anywhere; both forms now point at the one real picture.
  • A shop's own script file, sitting in a folder its address is read the same way as a photo folder (Batteries Plus' site does this), was occasionally picked up as if it were a product photograph. It no longer is.

Version 4.0.14

September 2026 · A real fix: photographs a shop's own image address was blocking

Photographs that were being dropped for the wrong reason

  • A shop's product page can answer this server in full - price, stock, everything - while that same shop keeps its photographs behind a separate, stricter wall on its image service. Sellhelm was reading that wall the wrong way: because the page itself had never needed your browser, a blocked picture was treated as a bad picture and quietly dropped, even though the address was perfectly good and eBay's own fetcher (which comes from somewhere else entirely) would likely be let straight in.
  • Fixed at the source: a picture address that answers with a 403, 401, 429 or 503 - or that this server cannot even connect to - is now always passed through with a note for you to check, never dropped as if the photograph itself were the problem. This protects every shop already in your Suppliers list, not just the newest ones.

Version 4.0.12

September 2026 · The shop count now matches everywhere

A tidier built-in list

  • The panel's own Suppliers page listed a few more shops than this website or the demo did. That gap is closed: 13 shops that were genuinely not usable yet - a handful of sites that are offline, one that now redirects to a different shop under a different name, two that block even a real signed-in browser, and one whose pricing is build-to-order rather than a fixed amount - have been taken out of the built-in list, rather than left in with a caveat nobody could act on.
  • Nothing that was actually working for you has changed. The count is now 71 everywhere: your panel, this website and the demo.

Version 4.0.11

September 2026 · 38 more shops - marketplaces, fashion, electronics, sports and more

38 more shops, each proven on a real product

  • Big marketplaces and department stores: John Lewis, Currys, Argos, Very, Littlewoods and OnBuy.
  • Fashion: Next, Marks and Spencer, River Island, New Look, Boohoo, PrettyLittleThing and Urban Outfitters.
  • Beauty: Superdrug, LookFantastic and Escentual.
  • Electronics and computing: Ebuyer, Scan, CCL Computers, Overclockers UK, Novatech and Richer Sounds.
  • Sports and outdoor: Sports Direct, Decathlon, Halfords, GO Outdoors and Cotswold Outdoor.
  • Books, games and entertainment: GAME, Hamleys, The Works, HMV and Zavvi.
  • Home and furniture: IKEA, B&Q, Cox & Cox, Graham and Green, Heal's and Neptune.
  • Every one of these was added the way every shop in Sellhelm is added: a real product page, read all the way through - price, stock, photographs and category - and checked, not guessed at. The full list, and how each one is read, is on the Suppliers page.

Some of them only through your own Chrome

  • A good few of the shops above turn a plain request away and are read through your own browser, the same way Wayfair, Etsy and AO already are - nothing to do differently, the extension just asks Chrome to open the page and hands the result back. The Suppliers page always says which road a shop takes.

Version 4.0.10

September 2026 · Reads far more shops, and the extension works again

Important: the Chrome extension was being turned away

  • Chrome began labelling the extension's own requests in a way the panel read as "this came from another website", and refused them. The popup then said "Sellhelm is not running" while the panel was running perfectly, and everything the extension does - the margin, Update everything now, and reading the shops that need your browser - stopped with it. The panel now recognises its own extension properly. If yours has been quiet, this is why.
  • The popup also told the panel being locked apart from the panel being closed. Locked is not closed: the checks and your browser's reading carry on behind the lock, and it now says so instead of sending you off to restart something that never stopped.

It reads a great many more shops

  • A page is now read several ways rather than one. Besides the shop's own product data, Sellhelm reads the data a page carries for its own scripts, and asks the shop's platform directly - Shopify, WooCommerce, Magento and Squarespace each answer the same way on every shop built with them. A shop nobody has ever tested usually reads on the first try.
  • Where more than one way works, they are compared. Two that agree on a price is worth more than one clever answer; two that disagree are reported rather than quietly settled, because a wrong price is the one mistake here that costs real money.
  • Photographs are found on shops that serve them through an image service with no file name ending - one shop went from one photograph to four. Colour swatches and dimension drawings are left out, and the same picture offered at three sizes now counts once, at the biggest.
  • A link to a shop that has since moved its whole site to a new web address is followed, and the address it ended up on is shown, instead of being refused.

It tells you what went wrong

  • "No product data" told you nothing. Sellhelm now says which of the real reasons it was: that address is a category or search page, that is a sitemap rather than a product, this shop builds its pages in the browser, or this shop sends the page but keeps its prices back until the page is open. Each of those has a different answer, and three of them are not a fault at all.

Suppliers page: paste a link, see everything

  • The box on the Suppliers page now shows the whole reading: every photograph, the title, what it costs you, what you would sell it at and keep with your own rules, stock, the barcode, the specification and the shop's own description - beside which ways of reading the page worked and which won.
  • Whether a shop answers the panel or needs your browser is remembered, so the scheduled checks go the right way immediately instead of being turned away first every time. A shop that starts answering again is back on the fast road the same day.

The margin, on the page

  • On a supplier's own product page, the extension's popup shows the sums straight away: the cost, what you would list it at, and what you would keep after every fee - the same maths as the panel and this site, run the moment you are deciding whether the product is worth adding.
  • It shows the return on what you spend, which is the target the rest of Sellhelm is set against, and says so when a product falls under it. It also works while the panel is locked.

Version 4.0.8

September 2026 · Setting up

Setting up

  • The step-by-step Chrome extension guide now opens the moment you activate your licence and land on the panel - never before, and never twice.
  • The Activate screen's buttons (Copy, Activate, show password) kept their text readable when you hover over them; on some screens the hover made the text hard to see.

Version 4.0.7

September 2026 · Check all suppliers

Check all suppliers

  • A "Check all suppliers" button on the Suppliers page reads one real product page from every shop the panel knows - through your own browser for the ones that need it, exactly the way adding a product already does. A shop that has changed its page shows up the moment you check, not as a wrong order weeks later.

Version 4.0.6

September 2026 · eBay US, and more reliable reading

eBay US, in the same program

  • Sellhelm now supports eBay US as well as eBay UK, in the same program: switch with one setting in Settings, and each keeps its own products, drafts, prices, orders, books and eBay connection.
  • Dollars throughout, eBay US's own fee rates, and a US Finances page: federal income tax, self-employment tax, a flat rate for your state, the four estimated-payment dates, and the $20,000/200-sale 1099-K threshold eBay reports at.
  • 31 US shops built in already, each with its own reader, plus eBay.com item pages read through eBay's own API - more are added as they are proven on real pages.

More reliable

  • A listing whose photos take longer than usual to finish hosting on eBay is now picked up by an independent check every 5 minutes, not just the first couple of retries.
  • A supplier measurement written as a fraction (for example "21 5/8") is read correctly, instead of being rounded down and converted twice.

Suppliers

  • Kohl's and Wayfair's readers updated after both sites changed how they publish their prices - both back to reading correctly.

Version 4.0.4

September 2026 · The 4.x rebuild

Adding the Chrome extension

  • A step-by-step window walks you through adding the Chrome extension: one button opens Chrome's extensions page, another opens the right folder, your folder path is ready to copy, and a box turns green when it works.
  • Start menu > Sellhelm > Set up the Chrome extension opens it, and Setup can open it when it finishes.

Moving to a new computer

  • Settings has a Moving to a new computer card at the top: one file carries your products, drafts, templates, prices and price history, orders, books and settings, and your eBay connection if you choose.
  • Give the licence back, and it is free to use again from your account. Then enter the key on the new computer and bring your data across in one click.

Licensing

  • Sellhelm connects to us once when you enter a licence, then works offline, with a quiet daily check for cancelled licences. Nothing about your shop is sent.
  • Settings has "Revoke this licence", to give a licence back or to move it to another computer.

More reliable

  • If Windows is slow to say which computer Sellhelm is on, it says so and asks again, instead of turning a valid licence away.
  • It works behind antivirus web shields and company proxies that add their own security certificate.
  • If eBay shows a "security check" instead of its fee page, Sellhelm says so and keeps the rates it already has.
  • Plainer messages when eBay is not connected yet, and when our website is busy.

Safer

  • Only Sellhelm's own Chrome extension can talk to the panel.
  • Reports opened in a spreadsheet cannot run a supplier's text as a formula.

Version 4.0.0

September 2026 · The first 4.x release

Pricing you can trust

  • Prices set by the return you want on what you spend, after every eBay fee, the VAT on those fees and each supplier's delivery charge.
  • eBay's own fee rate for each category, read from eBay and used per product.
  • Correct for VAT-registered sellers, and it shows what registering would change.
  • Type any price on a product and see what you would keep before you set it, or pin your own price.

Safety rails

  • Big price jumps are held for you to look at, with a Send it now button. A stock-out still goes through while a price waits.
  • A limit on how many changes go in one run, and nothing is sent if too many supplier pages fail to read.
  • Sellhelm will not send a stock-out that would end a listing when eBay's out-of-stock option is off, and tells you how to switch it on.
  • Every check records what it did to every product: sent, refused, held, deferred or unreadable.
  • A supplier's name can never reach eBay: it is stripped, refused if found anywhere in a listing, and templates naming a shop are refused.

Suppliers

  • 71 shops built in, each with its own reader. 22 are read through your own Chrome; the rest directly.
  • Amazon shows a Prime next-day badge, and the Products page can filter on it.
  • Wrong pages, redirects and ambiguous options are refused rather than guessed at.
  • A shop that starts refusing Sellhelm is left alone for 15 minutes and read through your browser instead.
  • Add products from any other shop by pasting its address.

Listings

  • A drafts tray: nothing goes on eBay until you compare the facts with the supplier's page, tick it and press List. "Check with eBay first" asks eBay whether it would accept it.
  • Five listing designs with 1 to 24 photo slots. Delivery and returns wording follows your eBay policies.
  • In the box and safety-note blocks, and your shop name or logo on every listing. No scripts and no hosted images.
  • Categories chosen from eBay's suggestion and Sellhelm's own word matching, item specifics filled in, and photos checked for size and format.

Orders and money

  • An order desk with real eBay states, photos, days left to dispatch, the supplier's page a click away, and the address in copy-on-click parts that are never saved.
  • Tracking goes straight onto the eBay order. Feedback is tracked. "What it really made" shows your true cost, fees and return.
  • Finances: sales, fees, goods, costs, profit, VAT return figures, the registration-threshold tracker, tax to put aside for a sole trader or a limited company, and a CSV for your accountant.
  • An Overview that shows what you kept, what needs you, your pipeline, catalogue and eBay interest at a glance.

Looks and comfort

  • A wider layout, one consistent set of buttons, a dark theme and an optional panel lock.
  • Drag-to-reorder photos and a keyboard-friendly navigation.

Your data

  • Daily backups, plus one before anything risky. Export everything and Restore, and one data folder that updates never touch.
  • A proper Windows Setup: it carries its own runtime, adds Start menu shortcuts and a Sellhelm icon, appears under Windows Settings > Apps with an uninstaller, and updating is just running the new Setup.
  • One licence per computer.

Take the helm of your eBay business.

From £79.99, once. Fourteen days to change your mind.

  • No subscription
  • Every 4.x update included
  • Runs on your own PC